Live data from Hacker News

Ford patents in-car system that eavesdrops so it can play you ads

motortrend.com

121–130 of 160 posts

Re: Ford patents in-car system that eavesdrops so it can play you ads

#121
post #30

Everything is becoming about ads. Ads, ads everywhere. On phone, on computer, now even car. This despite everyone knowing that consumers HATE ads. It's like companies are using ads as a ransom. Pay us more money on a regular basis else we will make your life miserable with ads and more ads.

Consumers don’t hate ads. HN readers hate ads. Given the choice, most people prefer ads to paying more to not have ads. FAST (free ad-supported TV) is taking over (again). It’s comparable to how a contingent of HN readers think there is a problem with using Google, while nearly everyone else uses nothing but Google.

Reference: https://seekingalpha.com/news/3735026-fast-growth-for-fast-m...

Re: Ford patents in-car system that eavesdrops so it can play you ads

#122
post #42

Earlier quoted context omitted.

And then, once everyone is paying more, they pull the coup de grace, and show you ads again! Netflix and Prime and Spotify started with this a while ago; I guess the temptation is just too big to let corporate greed run free. I guess we’ve come full circle, and the next iteration will see people pirating stuff again. It’s going to be interesting to see what we can do against ads on devices like cars though…

> It’s going to be interesting to see what we can do against ads on devices like cars though If you can find a way to get by with minimal car use, it’s amazing. Not possible for many/most, but wow is Ford trying to push people away. > the next iteration will see people pirating stuff again With automation the world has become amazing. The first rule of fight club applies.

Well, I don’t know. Buying a dumb TV is more expensive than getting a „smart“ one these days, and I understand why. Doubt it will be different with cars.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#123
post #121
post #30

Everything is becoming about ads. Ads, ads everywhere. On phone, on computer, now even car. This despite everyone knowing that consumers HATE ads. It's like companies are using ads as a ransom. Pay us more money on a regular basis else we will make your life miserable with ads and more ads.

Consumers don’t hate ads. HN readers hate ads. Given the choice, most people prefer ads to paying more to not have ads. FAST (free ad-supported TV) is taking over (again). It’s comparable to how a contingent of HN readers think there is a problem with using Google, while nearly everyone else uses nothing but Google. Reference: https://seekingalpha.com/news/3735026-fast-growth-for-fast-m...

While I do agree that HN readers are not representative of the general population, and we almost certainly are more ad-averse on average, hating ads is still common overall. Don't be fooled by the fact that less-technically-skilled individuals may find it harder to block ads than we do, or are less likely to identify covert advertisements disguised as legitimate search results.

Case in point, when I was a kid my dad (of "Boomer" age, but from a country where the generational name does not apply) really, really, really insisted on muting advertisements on TV whenever they came on. He made an effort to instill in me the idea that advertisements were lies trying to sell rubbish, and even though I do not have such an emotionally charged reaction to the concept of ads as he does, I still radically block them by all means necessary.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#124
post #90

Earlier quoted context omitted.

Funny stuff. Never seen one of these in Europe, there's just a display for showing the amount and price and that's it.

You just wait … sadly most patterns like these will eventually show up!

Ad tech is regulated here.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#125
post #111

Earlier quoted context omitted.

There’s an effect (forgot the name) when you read an article about your area of expertise and think it’s awful. But then you read something you don’t know in the same journal and its okay. Are you sure that’s not the case here? I mean, I don’t watch Louis and blocked him due to my non-interest and him being populist-ish with auditory, but talking this way about him is too much, imo.

This isn’t about the effect you are referring to. He has domain knowledge about what he is talking about. He isn’t Fox News 6 Cincinnati.

This reference doesn’t help me understand the issue. He disingenuous and omits critical context, isn’t fox news. Well, fine, I guess.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#126
post #108

Earlier quoted context omitted.

"Boeinging"? How sad is it for Boeing that they've become a verb representing willful incompetence? Their upper management should be utterly ashamed (as should Ford's at this point for even considering such a vile thing, let alone trying to patent it).

That you immediately captured the gist of it means everything. But we can use a lot of companies, Inteling?

I think Boeinging is more about being so incompetent and profit driven, you jeopardize safety.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#128
post #117
post #107

Not directly related but a small town in Switzerland decided to ban public advertisement (billboards). The motivation is to avoid visual noise/pollution and “We didn’t recognize any public interest in having billboards”. https://www.msn.com/en-ph/money/markets/a-swiss-town-banned-...

Well whole country has pleasantly few ads everywhere. No ads along roads and highways for example. Drive to eastern more primitive parts of EU and many massive billboards will try to steal your attention constantly, everywhere. One of easy examples of corruption in plain sight, yes mostly nobody cares.

People do care, but institutional corruption is just to hard to fight once ingrained. Others may simply just not know anything different because that's how its always been.

Re: Ford patents in-car system that eavesdrops so it can play you ads

#129

I'm never buying a car newer that, say, 2000 ever again.

Too bad most laws require[1] every car to have ABS, ESP and other electronic features not present in cars of that era. https://web.archive.org/web/20160918065210/http://www.nhtsa....

That just applies to new cars, you can still drive the old ones legally

Re: Ford patents in-car system that eavesdrops so it can play you ads

#130
post #14

When I'm filling my gas tank and the screen on the pump is blaring ads at me I want to smash it. Car companies, please don't also make us want to smash our dash-boards.

You can mute it by pressing the middle button the right side of the screen

[deleted]
Post reply on HN