Earlier quoted context omitted.
I remember when the Toyota Prius was a potent symbol of everything that was wrong with smug liberals. Lazy comedians still use the Prius as a punchline. Why doesn't a Tesla Model 3 carry the same sort of political baggage? Why don't right-wing conspiracy theorists consider Musk to be part of the "WHO/WEF globalist elite", despite the fact that he's a tech billionaire who is literally trying to plug people's brains in…
If you want an honest answer to Prius vs Tesla, it's because Prius was seen as a slower and lamer version of existing cars for people who didn't care about cars. While Tesla's could get from 0-60 faster than hypercars of the time. Tesla's offered an experience in terms of pure acceleration off the line that actually made them cool, even people who might never buy one wouldn't mind experiencing one off the line.
Buying Twitter and wading into political debates isn't a depoliticization strategy, and if he'd wanted to pick a colour of his politics to optimize his business success (surprisingly unimportant when your product line is as far ahead of competition as SpaceX/Tesla have been) the correct choice would have been beige.