The CTO of Mozilla just posted on /r/firefox about this: https://old.reddit.com/r/firefox/comments/1e43w7v/a_word_abo...
> It’s clear in retrospect that we should have communicated more on this one What isn’t clear, in retrospect or otherwise, is why companies/apps/services need to keep learning this lesson. The user outcry was utterly predictable from even before the first web article was out. The fact that no one with decision power at Mozilla saw it coming is worrying: either they have zero understanding of people’s concerns for pri…
Or the third option: they feel the tradeoff of HN & co's criticism style is not a big deal in the end. Criticism of Mozilla in general is very warranted right now, but the way(s) in which everyone is doing so just feels very out of touch with the actual situation. ;P
They're - by their own words - trying to do something in a privacy preserving way because the ad industry is not going away. They might fuck it up at first, and that's why it's an experiment. It's also possible to disable it, it's not like you're trapped in it.
This thread in general feels like it leaves Mozilla no room to experiment or find any form of growth. People want them to be "just a browser" but then also expect them to be stewards of the web - and then cry foul when they actually try to find a setup that fits into the current model of the web.