The explanation in the article is fine as far as it goes, but I think it's much more helpful to emphasize one key fact, which is that MH has to show a goat, and can't open your first choice door, even if it's a goat. That means that if you did pick a goat the first time around, he can only have revealed the other goat, in which case switching will necessarily give you the car. That happens with probability 2/3. This…
There are probably a lot of people at this point who have never watched one of these types of game shows. Maybe if they thought about it, they'd realize that MH probably will always show a goat but it wasn't explicit in the initial question that Marilyn answered. Certainly, that constraint is important to the final solution.
I wonder if anyone has gone through every episode of "Let's Make a Deal" where this scenario occurs and look at the empirical distribution of switch/not-switch.