The latest Indiana Jones used AI to make Ford’s face young for a whole lengthy scene.
Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
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Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#132Earlier quoted context omitted.
What happened to the quality of journalism once it went online? When news media had to compete against bloggers and social media. It went into the toilet. What happened to the quality of video games once game frameworks became easily available? The market got flooded with low-effort garbage. Youtube and Tiktok and other social media platforms make global video distribution easy, but most of it is uninteresting and un…
This was already the case for human made art before? The vast vast majority of 'art' online, including youtube videos, wasn't even worth spending a few seconds looking at in 2021. So we go from 98% not worth looking at to 99.9% not worth looking at, or whatever the figure is.
Given the choice between garbage made by humans and garbage made by a machine, I'd still prefer the former over the latter, even when the AI stuff appears more technically polished.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#133[flagged]
For someone not from the USA, what's a culture war movie? Are you talking about America being the good guy in all the movies? Or the thing where there are more black and gay characters now and conservative people don't like it? More importantly though - why would AI change the prevalent ideology in movies? Won't the same people who already make movies keep making them, just using AI?
Basically, Americans have become obsessed with "diversity", so now Hollywood tries to have an exact amount of races, sexuality , genders, etc in every movie.
So each scene must have at least 1 Asian, 1 African American, 1 Non-Binary and so on. This takes priority over story building, acting and all else and thus majority of these movies turn out to be a flop.
Additionally, it weaponizes the right (i.e conservatives) to mock the left and in turn people on left (i.e liberals) so we end up with with both sides calling each other nazis, extremists, wokes,.. all of this is amplified by social media.
It is both comical and sad and the same time.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#134First, labor laws isn’t the answer to technology. It would be like regulating the camera because it put portrait artists out of work, or steam drills because it puts tunnel diggers. Art improved dramatically in a short period of time with the advent of the camera, became reflective of what the camera couldn’t do - reflect the nature of humanity back to us. Second, if you’ve done much with generative imagery you know…
>Second, if you’ve done much with generative imagery you know the raw experience is difficult to control to a specific visual outcome. Fine tuning, in painting, image to image, control nets, all these things help. But it’s easy to make something stunning, but difficult to make your vision come out from the machine. It’s a tool, like any other. It’ll require rethinking what’s better to do with generative ai and what’s…
My hope is frankly this nudges us into a post scarcity world where turning the crank to eat isn’t so damn meaningful. A WPA / CCC style program might be useful, tapping people to enrich the world rather than press buttons for food pellets. But these are fantasies and unmoored in the present. We will see.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#135He's a hypocrite, he says he's scared of the impact of the industry. But he IS the industry. He's gonna be putting set designers, sound stagers, et al out of work if he opts to use AI. AI is just going to make the rich... richer. We do need some protections in place.
> We do need some protections in place.
i find impossible to believe that people that are currently working in the music/film industries will not take advantage of these new technologies (see designers that went from pen and paper to software).
i think a decent analogy is music. software has completely taken over music production. but musicians are still making great music, analogue or otherwise.
these new technologies might even open up these industries to a lot more people since creation will no longer be hindered by learning different types of software.
yes, i'm an optimist :)
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#136He's a hypocrite, he says he's scared of the impact of the industry. But he IS the industry. He's gonna be putting set designers, sound stagers, et al out of work if he opts to use AI. AI is just going to make the rich... richer. We do need some protections in place.
we need a universal basic income and progressive tax rates urgently if we want to avoid the world turning into a Gotham City kind of inequal shitshow.
AI is not good enough to take over most jobs. The hype is overblown and lacking in evidence.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#137Earlier quoted context omitted.
Citation Given: Googles layoffs in ad sales are attributed to their leaning into AI ads https://www.theinformation.com/articles/google-plans-ad-sale...
"are attributed" By who? What is the source?
The Information. They do credible reporting. Did you read the article? I can't make them out their sources.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#138Anyone saying: - it’s only short videos - it’s not fully consistent - it is hard to direct to get what you want …is looking at where it is now, and failing to consider where it will be in literally a year or two. Five years from now parents will be mashing up Winnie the Pooh and Avatar, starring their children, in immersive 3D, for the Apple Vision Pro 4 or the Quest 7. Tyler Perry is making a wise choice.
The only parts of movies or TV that this will be useful for is non-character-driven filler that doesn't move the plot along. It will be great for things like action scenes and car chases, or staring wistfully at the ocean. But they still need actors and a story, and to tie those together seamlessly with whatever is generated. We're very far away from doing that in a way that will look or feel good. Special effects ar…
Think more about the backgrounds used in shows like Mandalorian. Think about the size of the stage/studio/set that Mandalorian filmed on. It's going to get smaller, and the backgrounds and other details used in music videos, tv shows, commercials and films will be far more virtual than even today.
All the components will still be needed, but the levels and origins of them all will change.
If you go back and look at how the median productions have changed at 5 year intervals (going in the past), it'd be a poor choice to commit $800M to something that's probably going to remain exceedingly fluid for a while.
The SFX industry is probably the most prepared to shift, as it's already screens, pixels, and servers. The days of green dots are already (mostly) over (see the ILM SFX reel for The Creator -- wholesale human detail replacements without tracking dots).
The change will affect everyone else more.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#139We have found at least one critical real world use case for AI – to be an easy scapegoat for all of a company's bad decisions, layoffs, lack of profits, shortage of funding. Are you a shit businessman? No, it was all AI's fault!
You may not like his movies, but saying Tyler Perry is a "shit businessman" is a bit of a stretch...
That's fair, he's an excellent businessman, but I'm not shocked that his particular oeuvre is vulnerable to AI... it is after all painfully formulaic and lacking any creativity.
Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora
#140Seems like quite the overreaction to a research demo. Yes, it will get better. But generating anything close to coherent film / television show is a tall task. For all of the progress in image generation we still seem somewhat stagnant when it comes to fixing hallucinations. Video generation is a much harder problem than image generation, so it's not super clear to me we're very close to this having a material impact…
Not for Oscar-worthy films, but definitely for a bunch of marginal stock-photography-ish material. Look at the state of generated videos 2 years ago to get a sense of the trajectory.