Hacker News Board Hacker News, browsed like a classic message board
Live data from Hacker News

Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

hollywoodreporter.com

Post reply on HN
Print view View original

121–130 of 196 posts

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#121

Post by squarefoot »

throwawaaarrgh wrote: post #106
gcanyon wrote: post #101

Anyone saying: - it’s only short videos - it’s not fully consistent - it is hard to direct to get what you want …is looking at where it is now, and failing to consider where it will be in literally a year or two. Five years from now parents will be mashing up Winnie the Pooh and Avatar, starring their children, in immersive 3D, for the Apple Vision Pro 4 or the Quest 7. Tyler Perry is making a wise choice.

The only parts of movies or TV that this will be useful for is non-character-driven filler that doesn't move the plot along. It will be great for things like action scenes and car chases, or staring wistfully at the ocean. But they still need actors and a story, and to tie those together seamlessly with whatever is generated. We're very far away from doing that in a way that will look or feel good. Special effects ar…

Very true, today, but how far are we from something that takes a book as script and spits out a full movie? We have a huge library of ultra cheap forgotten novels that will make excellent prompts for killer personal productions once technology allows it. Who will ever go watch a movie if they can upload the book to their server and get the movie in minutes?

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#122

Post by John23832 »

paxys wrote: post #107
John23832 wrote: post #44

People make fun of this because it's Tyler Perry, but go to Atlanta and see how many people he employs. Both directly and indirectly. All the major tech companies are laying off due to their ambitions/utilizations of AI. This is a major employer in a major city seeing the writing on the wall.

> All the major tech companies are laying off due to their ambitions/utilizations of AI. Citation needed. Tech companies are having layoffs because they spent the last decade under the assumption that money was free and profits were optional. Now they are hitting reality and investors/shareholders are demanding returns. AI has nothing to do with it. Heck the wave of layoffs started well before ChatGPT even launched.…

Citation Given:

Googles layoffs in ad sales are attributed to their leaning into AI ads

https://www.theinformation.com/articles/google-plans-ad-sale...

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#123

Post by peteforde »

Just came to say that spending $800M on a sound recording studio expansion was literally insane even before the current AI boom.

Quite simply, there's no practical combination of top-tier hardware that you can buy which will put you even close to that number, even if replicated 8-10 times as the article implies multiple rooms.

That tells me most of the money would be poured into vanity aspects - literally gold toilets and the like - which would impact the ego, not the sound.

It's easy to spend $1M on gear. You would have to work really, really hard to spend $25M on gear. I'd bet that everything Steve Albini has in his two rooms is worth under $10M.

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#124

Post by paxys »

John23832 wrote: post #122
paxys wrote: post #107

Earlier quoted context omitted.

> All the major tech companies are laying off due to their ambitions/utilizations of AI. Citation needed. Tech companies are having layoffs because they spent the last decade under the assumption that money was free and profits were optional. Now they are hitting reality and investors/shareholders are demanding returns. AI has nothing to do with it. Heck the wave of layoffs started well before ChatGPT even launched.…

Citation Given: Googles layoffs in ad sales are attributed to their leaning into AI ads https://www.theinformation.com/articles/google-plans-ad-sale...

"are attributed"

By who? What is the source?

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#125

Post by pavlov »

peteforde wrote: post #123

Just came to say that spending $800M on a sound recording studio expansion was literally insane even before the current AI boom. Quite simply, there's no practical combination of top-tier hardware that you can buy which will put you even close to that number, even if replicated 8-10 times as the article implies multiple rooms. That tells me most of the money would be poured into vanity aspects - literally gold toilet…

Soundstages are studios for movie production.

The word “sound” implies that it’s soundproof so you can record sound. This makes a soundstage generally much more expensive to build than the alternative, a silent stage.

$800M isn’t crazy if you’re building a dozen of these and all the supporting infrastructure.

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#126

Post by jterrys »

bhpm wrote: post #96
MatekCopatek wrote: post #94

Earlier quoted context omitted.

For someone not from the USA, what's a culture war movie? Are you talking about America being the good guy in all the movies? Or the thing where there are more black and gay characters now and conservative people don't like it? More importantly though - why would AI change the prevalent ideology in movies? Won't the same people who already make movies keep making them, just using AI?

“Culture War” is a dog whistle for any movie that includes women, gays, or blacks. Notice the comment you’re replying to was written by a throwaway account. There is no culture war in America. There is only a group of people who feel threatened by the existence of content that isn’t targeted squarely at them. There is only a group of people who are terrified that, if they aren’t the majority voice in absolutely every…

I think it's poignantly obvious that there is a shift in making entertainment that is above all, inclusive and preaching, rather than entertaining. This is the most glaring in the context of historical dramas. No, I am sorry, but Victorian English Aristocracy did not consist of Africans, Indians, and Southeast Asians. There were no acceptable forums for the 'yaas queeen slaaayyy' attitudes of today. Queen Elizabeth wasn't black. Hannibal wasn't Sub-Saharan African. These productions don't even try to be historically accurate. They're just minority power fantasies. Poorly dressed up shows with scenarios in which the minorities prevail over the racist white people sensibilities of the day. It's genuinely pathetic.

>Notice the comment you’re replying to was written by a throwaway account.

And this brings up the next point: There has never been a time in media entertainment where both the industry and it's professional critics have been so openly hostile, so fervent, so downright dogmatic in insulting and hunting down their detractors to punish them for holding the wrong opinion. They encourage their audience and supporters to go out of their way to harass and silence anyone who disagrees with their content. The fact that people don't want to be associated with that toxicity doesn't make them cowards or racists. Terms like "dog whistle" have come to be dismissive phrases of any criticism. You are attacking the speaker rather than earnestly trying to address the argument. You are dismissing an opinion because it comes from a throwaway account. Nobody is terrified of your shitty entertainment. They're terrified about losing their jobs because people can't take an insult over the internet and have to make it personal when their favorite manufactured outrage garbage show gets criticized.

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#127

Post by sparrc »

paxys wrote: post #103

We have found at least one critical real world use case for AI – to be an easy scapegoat for all of a company's bad decisions, layoffs, lack of profits, shortage of funding. Are you a shit businessman? No, it was all AI's fault!

You may not like his movies, but saying Tyler Perry is a "shit businessman" is a bit of a stretch...

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#128

Post by jjj123 »

throwaway118899 wrote: post #88

[flagged]

In what way are Tyler Perry’s movies culture war movies?

They’re not “woke” at all. They’re all incredibly conservative and Christian. They’re just made for a black audience, which has clearly made Tyler Perry very, very rich.

Re: Tyler Perry Puts $800M Studio Expansion on Hold After Seeing OpenAI's Sora

#130

Post by Havoc »

zimpenfish wrote: post #120
Havoc wrote: post #92

It’ll take some time for sofa tech to be production ready. Big difference between getting it to generate a plausible snowy Tokyo scene vs actually controlling the detail and style on a manner that is consistent and controllable. No point in having a movie where every perspective and angle has a slightly different style

> No point in having a movie where every perspective and angle has a slightly different style Michael Bay begs to differ ("Transformers: The Last Knight has aspect ratio changes throughout the film, often randomly, mid-scene and between shots.")

Yeah I don’t think openAI can get away with a “just add more explosions and lens flare” strategy :p
Post reply on HN