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Atlassian Acquires Loom

atlassian.com

321–330 of 408 posts

Re: Atlassian Acquires Loom

#321
post #4

Who is asking for this? As Atlassian consolidates Loom into its platform, engineers will soon be able to visually log issues in Jira, leaders will use videos to connect with employees at scale, sales teams will send tailored video updates to clients, and HR teams will onboard new employees with personalized welcome videos

We actually do some of that with Loom, mainly recording app bugs for others to repro, or demoing new features so code reviewers know how to test the feature. The videos are often short, less than 2 mins.

Re: Atlassian Acquires Loom

#322
post #68
post #40

Earlier quoted context omitted.

I wish people would just record a video and showing what is causing them a problem. It's better than writing "I'm trying to do x and it doesn't work". At least on a video I can see the exact error message, the view they are on which browser they are using etc. You can condition people to give you all this information but it's an uphill battle, so I'd rather just get it myself from the source if possible. I feel like…

My experience has been contrary to expecting developers to create videos (which is a good idea too). This approach of video first, and video tickets are prioritized has been my only approach for almost 15 years. It started with Jing from Techsmith that had one key feature like loom - record and auto upload to the cloud and put the URL into your clipboard ready to paste into an email. It’s surprising use of video in t…

Jing was such a brilliant simple concept. For years I used to make it mandatory for my team to install it.

I can't fathom how Techsmith couldn't make that work (although maybe it was just too competitive with Camtasia)... Loom is basically the same thing but limited to a Chrome extension? Or am I missing something?

Re: Atlassian Acquires Loom

#323
Don't know why Techcrunch almost literally shit on Loom in the article - https://techcrunch.com/2023/10/12/atlassian-to-acquire-forme...

They sold for almost 50% less than their last raise but selling a clip recorder product for US$ 1bn is still a big achievement and it is indeed a good software product.

Curious on the multiples they paid though. My guess => US$ 30 MM ARR @ 30x revenue multiple

Re: Atlassian Acquires Loom

#324
post #184

I like Loom, but once Slack launched clips and huddles there was really no reason to continue using it (nearly 100% of our usage was recording a video clip and posting it to Slack). Wonder what Atlassian has in store for the product.

> Slack launched clip

What?!!! I'm not sure how I haven't known about this. Been using Dropbox capture for basic stuff(obs for complicated).

Re: Atlassian Acquires Loom

#325
post #211

Earlier quoted context omitted.

My immediate reaction was that value-wise it was a joke, how can they be worth $1 billion? I agree with what you're saying here though, one click, ACL controlled and simple to use videos. Concur with the enablement of the remote culture. I would have thought Atlassian could clone that so simply. The Loom software is super buggy though, I have to open their site or extension or desktop app multiple times before it sta…

> The Loom software is super buggy though Perfect fit for Atlassian’s portfolio then

ahahah nice burn

Re: Atlassian Acquires Loom

#326
post #70

Earlier quoted context omitted.

Ok thanks. Still not as trivially easy as it should be then :(

No, it's very easy: https://existential.audio/blackhole/ Blackhole is Free and Open Source. Also, Rogue Amoeba has a product called "Loopback". It's not cheap, but it's another alternative: https://rogueamoeba.com/loopback/

I tried Loopback as a paid user, and it wasn't nearly as stable/reliable as you would reasonably hope if you're an ex-Windows user converting to MacOS.

It still boggles my mind that there is no "Stereo mix" built-in.

Re: Atlassian Acquires Loom

#327

For anyone else curious, Loom raised $205M with the last round at a $1.5B valuation. This deal is for $975M in cash. Sources: - https://www.crunchbase.com/organization/loom - https://www.forbes.com/sites/stevenli1/2022/03/14/nearly-bro... - https://twitter.com/andrew__reed/status/1712458243883110599?... (Edit: formatting)

Without knowing the specific of their last round, does anyone have an idea of what selling at roughly 2/3 of their previous valuation likely means for their employees? I know that VCs typically have some kind of "upside protection" in later rounds that guarantees them first money out in the event of a sale on some multiple of their investment, but I don't know what terms are common.

A 1x liquidation preference (meaning investors get their money back before employees and other investors “below them in the capital stack” get anything) is most common. A 1.5x preference is less common. A 2x preference is rare in VC (more common in growth equity). Anything more than that is extremely rare, and a startup that was hot at the time (meaning multiple investors were competing to invest) would likely not give investors anything more. A 5x pref is unheard of. There are other types of preferences too - google “participating preferred stock” to learn more.

Re: Atlassian Acquires Loom

#328

Don't know why Techcrunch almost literally shit on Loom in the article - https://techcrunch.com/2023/10/12/atlassian-to-acquire-forme... They sold for almost 50% less than their last raise but selling a clip recorder product for US$ 1bn is still a big achievement and it is indeed a good software product. Curious on the multiples they paid though. My guess => US$ 30 MM ARR @ 30x revenue multiple

I feel bad for the employees who joined at the previous valuation though.

Re: Atlassian Acquires Loom

#329
post #281

If you have a mac, buy Compressor app from Apple set up Folder watch, use Zoom to start an empty video meeting to show video of yourself, minimize(shift cmd m) and float(cmd alt f) the zoom window, then use MacOS screen record(cmd shift 5) to record. I can get this screen grab setup up running in 10 seconds. You don’t need Loom for most cases

This is such an on-brand HN response. “You don’t need Loom, just do these [10 inconvenient steps] and it’s the same”. How do you share and upload those videos? Where are they hosted? Can you set a CTA on the video? Get transcripts? Find who has viewed your video? Add a custom thumbnail? Get comments on your video? Set a description? These are all baked-in things that Loom handles, not to mention one-click recording t…

Agreed, especially because Compressor is $50: https://apps.apple.com/us/app/compressor/id424390742

At that point, you may as well just buy CleanShot X for $30: https://cleanshot.com/

Re: Atlassian Acquires Loom

#330
post #122

Loom is probably the simplest billion-dollar piece of software, but it's also excellent software and I am happy they're getting paid. Screen recording before Loom was a pain. You had to open up some program, start it, save the file, upload the file somewhere, and share it. And if you had to edit the recording at all ... probably start over. With Loom it's all one click and it's ready to share the instant you hit the…

I didn't even realize what Loom was until now. I love their product demo video on their home page. https://www.loom.com/

Brilliantly made.

And I'm completely sold on the value of this software. Screen recording is the best way to log software design defects.

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