Toyota is so weird about their EV stance. What I particularly like about EVs is their low maintenance. You remove many components that are required with ICE. Regenerative braking makes your brake pads last a crazy amount longer. And now with this ammonia engine we are adding even more components to the vehicle? No thanks. Not to even mention the fuel distribution problem.
With EVs, you remove many of the components that are required with ICE. Hence, it doesn't matter how good you are at making those components and sourcing them from suppliers. Hence, a random startup can do nearly as well as Toyota, with their billions in capital invested and decades of experience.
It's kind of a shame, though, since I'd love to have something with the reliability of a Toyota that also applies that reliability to the EV powertrain. Maybe one of their ex-employees will start something.