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The contempt of ads network to serve outright scam or malware ads astound me also. When Newspapers of record are filled with 'sponsored link' leading to obvious medical scam, you know something is wrong.
I use YouTube Premium because of YouTube’s massive music collection; it and SiriusXM are the subscription services I use. I don’t mind paying for content, but what I do mind is the notion that somehow the website owner has a right to my screen and my computational resources. If I mute my TV or change the channel during commercials, it would be absurd to suggest that I’m “stealing” from the TV station. If I skip past the BMW or Tiffanys ads in a magazine, I’m not “stealing” from Time or Life or National Geographic. Why is blocking an ad on a website different? If I put a piece of paper over the ad, am I still “stealing”? Give me a break! Once something is downloaded on my computer, I have control over how the data is displayed, period. It would be different if users were hacking into systems to bypass paywalls.
My support for ad blocking is not about users feeling entitled to free content; it in reaction to the anti-consumer attitudes some website owners and advertisers have, which have led to degrading the user experience of the Web and increasingly desktop computing in general. Ads by themselves are not bad, but certain websites have brought the situation upon themselves by behaving in ways that are contemptuous to users.