Earlier quoted context omitted.
> couldn’t we come up with a subsidy with less market distortion? Yes. Universal childcare. Alternatively, payment for children (as a refundable tax credit or e.g. social security payment for one's first N years).
> Universal childcare. Alternatively, payment for children These are the same, just different execution. A slot for your child or children if you want to go to work, a payment if you want to stay at home to provide childcare. The care is universal, the delta being who logistically is providing the care. Edit: Agree with y'all it is both a marketing and execution story.
Sure. But the branding matters. The former seems to provoke a vitriolic reaction in some people that, if widespread, could tank it in a way that the identical effect under the second's branding doesn't provoke.