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Google Chrome just rolled out a new way to track you and serve ads

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Re: Google Chrome just rolled out a new way to track you and serve ads

#22

Post by baq »

tyingq wrote: post #6
havnagiggle wrote: post #5

Earlier quoted context omitted.

Because they don't know if you bought it or not. They are gambling that you didn't and are trying to capture a sale for the ad buyer. Presumably that is somewhat effective since it's so common.

Amazon still re-shows toaster ads when they know for certain you've bought one. Maybe the likelihood you're buying one for someone else as a gift is higher than their guess of what else you might buy?

you might still return it.

Re: Google Chrome just rolled out a new way to track you and serve ads

#23

Post by mlnj »

sshine wrote: post #14

https://getfirefox.com

Consistently working as the better browser.

Both Chrome and Edge are just hostile towards my browsing experience. Chrome keeps on rolling out new settings to pilfer my browsing data. Edge will just kill all of my settings to anything Microsoft wants.

Arc and Firefox are working reliably at the moment but Firefox remains a stable option to come back to everytime.

Re: Google Chrome just rolled out a new way to track you and serve ads

#25

Post by Vinnl »

runnig wrote: post #21

If I disable this feature, will ads target me with the old cookie methods?

Yes. They will also do so if you keep the feature on. Third-party cookies in Chrome won't be blocked for the near-term future at least.

Unless you switch browsers - e.g. Firefox has blocked third-party cookies for a while now.

Re: Google Chrome just rolled out a new way to track you and serve ads

#27

Post by mlnj »

Aardwolf wrote: post #2

> Additionally, there are features such as Protected Audience that can serve you ads for “remarketing” (for example, Chrome tracked you visiting a listing for a toaster, so now you will get ads for toasters elsewhere), and Attribution Reporting, that gathers data on ad clicks. Why is this actually effective? When you bought a toaster (which is a likely reason why you visited the listing), why would ads for other toas…

When I have my ad defenses down (no ad blocking, some random browser), I see ads for mobile cases for my Samsung Galaxy Note 2 (released in 2012). I guess that was the last set of data points they have against my persona. That's the only relevant ad I see that I remember searching for.

I've had 3 other phones since then. Ads just show what they can. Still better chances for a click than random.

Re: Google Chrome just rolled out a new way to track you and serve ads

#30

Post by tyingq »

havnagiggle wrote: post #17
tyingq wrote: post #6

Earlier quoted context omitted.

Amazon still re-shows toaster ads when they know for certain you've bought one. Maybe the likelihood you're buying one for someone else as a gift is higher than their guess of what else you might buy?

Maybe, but I'll suggest an alternative view that's probably unpopular: big ad companies walk a fine line between what knowledge they can share even from _inside_ the same company. Ad sellers cannot have perfect information for probably several reasons: auditing, privacy, safety, and legal. Evidence of this is that ads are reported as being encrypted between business units (e.g. if you work on ranking product listings…

I see language in Amazon's ad seller pages like:

"We will always automatically exclude recent past purchasers of your promoted products."

So there's some notion of this data being available, at least internally.

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