Here's an interesting theory about that. I can't claim any credit for it, it's from Jim Rutt, I heard him on the Clearer Thinking podcast (
https://podcast.clearerthinking.org/episode/160/jim-rutt-lar...).
He basically argues that LLMs are going to mean that vast quantities of the content on the internet are going to become automatically-generated drivel which no-one wants to actually read. I think this is pretty plausible. So in order to consume information from the internet, it will basically be a requirement to use an AI tool which, for a given query that you might have, will go out and retrieve all the information on it from many different sources, and return them, appropriately listed and summarised. Such a tool would probably want API access to the likes of Reddit, but would also make the main value prop of the way social media works currently (getting ads in front of eyeballs) useless. So end users will probably end up having to pay for their API use so that their tools can access these sites, and as a pleasant side effect they'll see no ads. So perhaps we'll end up at the promised utopia where users pay a little bit for the content that they like, and don't see ads along the way, as a result of AI. I have no idea how likely this is, but it sounds pretty good to me if it does work out like that.