A great example of this is Sony with Playstation exclusives.
In the past few years, they have broken their longstanding rule and made PC ports of many of their previously exclusive Playstation titles to play on PC. This includes Horizon Zero Dawn, God of War, and The Last of Us.
In the most recent earnings call, Sony said that these titles sales on PC have dramatically outperformed expectations and that they will be putting additional effort towards PC ports in the future as a way to supplement Playstation sales.
Microsoft has figured out the same thing, by not really making Xbox exclusives anymore. Granted, they were always much more closely tied between PC and Xbox than companies like Sony were, but they quickly embraced this "play everywhere" mentality many years ago, and released a Ultimate Gamepass which basically lets you play the same games (with some exceptions) on PC or Xbox and even switch between the two with cloud saves.
Point being, other publishers have discovered that locking yourself down to a single hardware device is not good. PCs are the most universally owned and flexible hardware devices out there and have the biggest market. I'd love for Nintendo to do the same thing. But knowing Nintendo, they will never do such a thing. They are a very stubborn company. They often do not act in their own self-interest (market share, revenue) in order to control things like hardware or create false scarcity.