Second, them constantly being in the news about peddling the Bing search engine also doesn't help. Most people like and prefer Google (and when I say most, I mean the 95% percentile), so if they read news like, "Microsoft is showing Bing ads on Google pages" - you can rest assured nobody is going to use Edge because at the back of they minds they will be thinking, "Hmm, does this mean my Google experience will be disturbed with this browser?".
I think I lost some gray matter just typing that out and reflecting on how stupid Microsoft is.