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Intel to drop the “I” moniker in upcoming CPU rebrand

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Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#61

Post by qwytw »

kibwen wrote: post #4
gjsman-1000 wrote: post #2

Er… what? As they say in the comments, they’re getting hammered by AMD… so throw away the brand recognition? I personally never understood why they didn’t spread it to all their lines. Their GPU line could have been the G3, G5, and G7; SSDs could have been S3, S5, and S7; Wi-Fi could have been W3, W5, and W7; and Chipsets could have been C3, C5, and C7. Oh well…

I think this is overestimating the amount of "brand recognition" that Intel gets out of the "i". Ordinary consumers don't give a damn about it whatsoever, hell, I guarantee 99% of ordinary people don't even know which manufacturer produced the CPU on any given device that they own. Meanwhile, enthusiasts will roll their eyes and use whatever dumb naming scheme Intel replaces it with. It was terribly convoluted before…

> I guarantee 99% of ordinary people don't even know which manufacturer produced the CPU on any given

If you define 'ordinary people' as people who don't know what CPU their PC has you'll be right. But I generally I'd assume most people who buy their devices themselves might have some understanding about i3 < i5 < i7

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#62

Post by [deleted] »

MBCook wrote: post #11

I’ve been out of the enthusiast game since the P4. I understand that an i5 is better than an i3 and worse than an i7. Outside of that I’m totally lost. Different core counts, different kinds of cores, multiple clock speeds (minimum, normal, max, ultra-boost), etc. and of course a current i3 probably destroys an older i7 in benchmarks. GPUs aren’t quite as bad. A 3060 is better than a 2060, but is a 3060 better than a…

[deleted]

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#63

Post by abricot »

MBCook wrote: post #15
klodolph wrote: post #6

I do think the i3/i5/i7/i9 monikers are actually pretty confusing, just speaking as someone who has been using computers much longer than the brand existed. Problem is that a CPU from 2009 is going to be called an “i5” and there are just so many people who say they have an “i5” or “i7” without knowing what generation it is from.

I kind of like what Nvidia has been doing in GPUs. They have series. 1000s, 2000s, 3000s. Each generate is a new series. Then the products inside seem to be in performance order. A 3080 is better than a 3060 is better than a 3020 (if that exists). I know it gets messier than that. The fact that they add the titanium versions kind of screws with it. And in the last year they had that card they had to renumber because…

It's not just the Titanium, they have also launched 1650 and 1660 in between the 20s and 30s generation, and then you have the SUPER, TI and Foundation models.

AMD could also do better.

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#64

Post by borissk »

Maursault wrote: post #60

This strategy isn't going to work. Dropping the moniker isn't going to make any difference. They need to drop the platform. Until they do, they'll never catch up to Apple. Intel has been pwned by Apple since 2020, and that trend will only continue if Intel keeps on beating their dead horse. This is ridiculous, the kind of decision-making that killed Sun, and obviously the brain child of some ambitious MBA.

Haha, you're an Apple fanboy. Intel CPUs are more than fast enough for current software. Just today I took out of storage an almost 5 year old laptop (a Dell Precision) with Intel i7-8750h (6 cores, 12 threads) and 32GB RAM. Put in a new SSD (Samsung 980 Pro) and it flies with Windows 10 - browsing, watching 4K movies, using JetBrains WebStorm with a fairly large TypeScript project all work perfectly well and the laptop is completely silent. There is no noticeable difference between this laptop and my desktop with i5-13600K.

iSheeple usually compare M1 and M2 laptops with Apple's old Intel based laptops and not with current Intel and AMD mobile processors - which are completely competitive in terms of performance.

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#65

Post by toast0 »

Infernal wrote: post #43
MBCook wrote: post #15

Earlier quoted context omitted.

I kind of like what Nvidia has been doing in GPUs. They have series. 1000s, 2000s, 3000s. Each generate is a new series. Then the products inside seem to be in performance order. A 3080 is better than a 3060 is better than a 3020 (if that exists). I know it gets messier than that. The fact that they add the titanium versions kind of screws with it. And in the last year they had that card they had to renumber because…

It sounds like the real issue here with Intel is they got it backwards. Nvidia leads with the generation (2xxx, 3xxx) and then differentiates within the generation (xx60, xx80). Intel leads with the intra-gen differentiation (i5, i7 etc.) which is most often included in marketing, with the generation buried in the particular CPU model number that often isn't included (10xxx, 11xxx). It doesn't help that there's also…

Intel gets more confusing when you include the Pentium and Celerons. There, they have different leading numbers for generations compared to the iX. And if you get mobile chips, you've got trailing suffixes like U and H? that indicate a 'core series' cpu, and leading prefixes like N that indicate a 'atom series' cpu.

The codenames are hard to keep straight, especially when they started making everything a Lake, but at least you can see then list of products formerly known as X and see the whole family.

The basic process for CPU selection is pick the architecture, pick the number of cores, pick the speed tier. But none of that is clearly communicated with the model number.

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#66

Post by alpaca128 »

leetcrew wrote: post #37
MBCook wrote: post #15

Earlier quoted context omitted.

I kind of like what Nvidia has been doing in GPUs. They have series. 1000s, 2000s, 3000s. Each generate is a new series. Then the products inside seem to be in performance order. A 3080 is better than a 3060 is better than a 3020 (if that exists). I know it gets messier than that. The fact that they add the titanium versions kind of screws with it. And in the last year they had that card they had to renumber because…

> But at least you know a 3080 is two generations newer than a 1080. Compared to the seemingly random numbers on CPUs it’s simple. CPU SKUs work exactly the same way? intel has gone longer than nvidia without restarting the numbering, so they need two digits instead of one.

"i7-6700" could also be "6700" without any loss of information if the numbering follows a consistent system. Instead it's needlessly verbose so everyone just shortens it to "i7" which carries little information.

> intel has gone longer than nvidia without restarting the numbering, so they need two digits instead of one.

Nvidia started the current numbering with 200 almost at the same time, with the 10XX series they added a fourth digit.

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#68

Post by IntelMiner »

mhh__ wrote: post #44
modeless wrote: post #42

Earlier quoted context omitted.

If you think Nvidia's product naming makes any kind of sense, try a few rounds of my GPU quiz: https://james.darpinian.com/gpu-quiz.html

I did it for 12 questions or so and didn't get any wrong. The naming schemes are completely, completely, retarded but they also aren't that hard to guess

[flagged]

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#69

Post by faeriechangling »

jzb wrote: post #7

“The “i” branding is extremely powerful with the average consumer and removing it is bound to cause confusion amongst consumers who aren’t technically-inclined.” Who’s the “average” consumer here? I’m skeptical that the majority of PC buyers have internalized the “i” branding. Gamers, sure. But average consumers? I’ve talked a number of less computer savvy friends and family through computer purchases and there was a…

I'm inclined to agree. Intel's iX branding sort of make sense at one point, i3 meant entry level/budget, i5 was mainstream, i7 was enthusiast.

Except actually Celeron was entry level, and i3 was entrish-level. Also i7 wasn't enthusiast, no you needed an i9 processor to be a REAL enthusiast. Also now mainstream tasks can run just fine on the i3's if not the Celeron chips.

I long thought their branding was over-convoluted MBA mess which was overdue for some simplification.

Re: Intel to drop the “I” moniker in upcoming CPU rebrand

#70

Post by faeriechangling »

MBCook wrote: post #23
jzb wrote: post #7

“The “i” branding is extremely powerful with the average consumer and removing it is bound to cause confusion amongst consumers who aren’t technically-inclined.” Who’s the “average” consumer here? I’m skeptical that the majority of PC buyers have internalized the “i” branding. Gamers, sure. But average consumers? I’ve talked a number of less computer savvy friends and family through computer purchases and there was a…

While somewhat ridiculous, I kind of feel like they might’ve been better off if they were currently selling the Pentium 17. Anyone can look at 17 and compare it to the number on their older computer (say Pentium 14) and know it’s better. Apple is doing this right so far with the M chips, but they’re about to be on #3. We’ll see how long they stick with it. They have so far in phones.

Apple is not doing it right.

You have the "MacBook Pro with M1 Pro" which makes my eyebrow twitch.

You also have the "M1 Max" which is lower grade than the "M1 Ultra". Despite it you know, being the MAX.

I will say that this branding while uncharacteristically sloppy for Apple, is better than bullshit like the "Intel Platinum i6-43065GF Extreme edition" which is simply incomprehensible to the untrained eye while the trained eyes roll in the back of their skulls.

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