I've never owned a Hyundai, but stuff like this makes me want to look at them. I recently bought what I thought was a car, only to find it is a tech-ridden abomination. I want a vehicle that is reliable. I want a vehicle that is simple. I do not want a rolling AI/touchscreen. Even just from a security standpoint I want minimal software in my car.
A few months later the crank angle sensor went out - again it was the easiest car to work on I have ever seen. The sensor was out in the open, not buried under a bunch of crap. One 10mm bolt, and the harness connector was easily accessible too. Five minutes and we were done.
Apparently it's no accident - their attention to detail carries over into their construction equipment too: https://www.youtube.com/watch?v=xuUi4Fc_8hE
Oh yeah, car had 250,000 miles on it and still ran like a top while getting 40MPG. Other than using a little oil. For a "cheap" car I was beyond impressed.