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> On Thursday, the company posted its fourth consecutive decline in profit as it grapples with a slowdown in digital advertising. Layoffs as a means of cost reduction to stem the tide seems very rational.
The fact that the ad model has worked so well is always a nice reminder of how much of a bubble I live in. Personally I have never intentionally clicked on a Google/YouTube/etc ad. Never. I wonder if the general population has been getting more tech-savvy and skeptical of ads over time, but this change takes a very long time to play out. I sometimes see my dad clicking on ads because he doesn't understand the mechani…
Idk, but the drop in revenue is due to companies (eg coca-cola), no longer wanting to pay alphabet to have their ads displayed on alphabet's platforms, not so much as a drop in the amount of people clicking ads. (I say no longer wanting, there's still companies wanting obviously, demand for a spot on the platform is just lower). And it's mostly just the effects of monetary tightening, and companies trying to prepare…
It couldn't possibly be because the google search engine produces pretty bad results these days, could it?
The fact that the ad model has worked so well is always a nice reminder of how much of a bubble I live in. Personally I have never intentionally clicked on a Google/YouTube/etc ad. Never. I wonder if the general population has been getting more tech-savvy and skeptical of ads over time, but this change takes a very long time to play out. I sometimes see my dad clicking on ads because he doesn't understand the mechani…
What is the chance that adtech is all a house of cards? Meaning that all of the "precision targeting" for segmenting married men over 30 who speak German and English while having house cats doesn't work at all? For a while, I was getting ads on Instagram in Spanish, and I don't speak Spanish.
Even from first principles, it stands to reason that the more precisely you can craft a message (e.g. an ad) for your audience, the higher the chances that it would resonate, and be something you can monetize.
Earlier today I was watching a legaleagle video about Alex Jones' argument that he has to keep pitching dietary supplements to pay his civil debts. YouTube interrupted this video to play an ad for... dietary supplements. Great work. I'm sure Alphabet will be fine.
The fact that the ad model has worked so well is always a nice reminder of how much of a bubble I live in. Personally I have never intentionally clicked on a Google/YouTube/etc ad. Never. I wonder if the general population has been getting more tech-savvy and skeptical of ads over time, but this change takes a very long time to play out. I sometimes see my dad clicking on ads because he doesn't understand the mechani…
I think your bubble might be very tech heavy. My wife (a millennial) and her friends buy things from ads All. The. Time.
Enough of the population falls for predatory online scams for them to be profitable.
Earlier quoted context omitted.
Their model likely detected you as an outlier and might disregard your clicks
If google thought your IP was from a click farm, wouldn't it block you from youtube entirely, to avoid wasting the bandwidth?