> Cloud computing drastically reduced the capital and time required to start a startup. In the dot-com era a decade before, starting an internet startup required purchasing racks of servers and paying system administrators to keep them running, but suddenly fully configured, maintained, and secure serves could be had for a few cents per minute — pay as you go.
> Suddenly Japan’s software developers didn’t need to explain their idea to a VC and convince them that it would sell. They could just build things and get people to start using them and start paying for them. And that’s just want they did.
Your hosting cost, whether you're on bare metal or the most opinionated git-push-your-rails-app is a tiny line item on the P/L. Rarely have I seen an instance where the pay-off period for spending, say, a month of one engineer's time (for a nice round number, say, $10k) reducing the hosting expenses is less than a year (say, $1k/mo in hosting expenses).
In just about every case you're better off spending that developer-month building a feature or delivering a contract.
So yeah, maybe cloud computing saved you, at the outside, $10-20k server parts and a rack in a colo or whatever.
TLDR with or without The Cloud, 2022 or 1999, your server costs are tiny in comparison to what you spent on payroll getting to market.
Yeesh.