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I used DALL·E 2 to generate a logo

jacobmartins.com

171–180 of 386 posts

Re: I used DALL·E 2 to generate a logo

#172
post #103

Earlier quoted context omitted.

The tech will get better, but ultimately there still has to be a human who decides 'that's the one that looks good', which strongly depends on someone's taste and skill in identifying what a good image looks like. There will probably be less need for designers of 'lower quality' simple images though.

I agree with you, but what if what constitutes good taste is just a subset of things that we’ve seen and liked. If dale decides what we see, it might become what the next generation likes and considers “good taste”.

This is an interesting conversation. Good taste is what we see and like … but also patterning after people we want to impress / be associated with, is it not?

Taste is very complex: it's hierarchical, social, not fixed, not absolute, not rational, is specific to audience and has irregular overlaps across groups, much of it (all?) derived from human sensation and context-specific situations.

The path to something being considered as good taste is generally not simple: much of it flows through lines of power/desire/moment whose branches are not easy to trace as they're being formed. Much of taste is the hidden "why" which most of us never see.

It's realistic that Dall-E could understand what trends are on the rise, or in good taste … it's much harder to say if Dall-E could create something of originally good taste.

Re: I used DALL·E 2 to generate a logo

#173
post #83

This blog post proves that Dall-E 2 will not make human taste and design ability obsolete. The final image he ended up with is a lot uglier and more complicated than most of the intermediate steps. I think generative art AIs will have a similar effect on design as compilers have on software development, and will not put artists out of a job.

Train Dall-E on more logos that you like. I can imagine a creative agency purchasing a Dall-E 2 instance and training it up on a model specific to the work and clients they have ongoing.

If nothing else, inspiration is just a click away. No more searching for ideas, just talk to the AI and it will pump out numerous ideas for you.

Re: I used DALL·E 2 to generate a logo

#174

Earlier quoted context omitted.

You could try using Midjourney: https://discord.com/invite/midjourney

Never heard of that. So I looked it up and it seems a service completely based on discord? Both for the community and support (I presume) as well as accessing the service itself? There doesn't even seem to be any HTTP API. Weird :)

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Re: I used DALL·E 2 to generate a logo

#176
post #90

Earlier quoted context omitted.

I'm not looking forward to people saying the same of coders in 10 years time...

By then I will have moved far beyond hands on keyboard type work and will be managing teams.

Doubt it, you seem kind of socially inept.

Re: I used DALL·E 2 to generate a logo

#177
post #54

image generators are cool, but there's no shortage of them (midjourney & running your own on collab) and dalle2 has nonsensical bans (why does "pepe" go against the content policy?) Open-ai has nonsensical censorship. Dalle might be popular right now, but open-ai won't survive if they keep up their ridiculous attempts at trying to control culture. I've already got something running on collab, new models are coming ou…

Midjourney is censoring images as well...

Re: I used DALL·E 2 to generate a logo

#178

Earlier quoted context omitted.

I see this happening in all areas. Everything would be prompt-driven. Do you like this? What about this? You simply nod or reject the solutions that you don't want. Pretty soon somebody's expertise and experience is not going to be enough to continue paying them what they used to get before this magic blackbox appeared. One day enterprises will realize they can just outsource that expert who's been reduced to simply…

>Pretty soon somebody's expertise and experience is not going to be enough to continue paying them what they used to get before this magic blackbox appeared. Every art director at an ad agency just shrieked!

I doubt it, because the process of thinking of phrases to feed dall-e is really the hard bit.

This is ok for a logo like this where it’s fair to say the base level expectation is not super creative. This logo is cool, but it doesn’t really stand out or make the product ver distinctive. If I am running a hobby or OS project that’s fine, but if I was investing a lot in sales/marketing then paying a real artist to make something interesting and novel is a rounding error.

Re: I used DALL·E 2 to generate a logo

#179
post #103

Earlier quoted context omitted.

Disagree. Just allow one or two more iterations and it will supersede human abilities. Think ahead. Tech progress won't stop.

The tech will get better, but ultimately there still has to be a human who decides 'that's the one that looks good', which strongly depends on someone's taste and skill in identifying what a good image looks like. There will probably be less need for designers of 'lower quality' simple images though.

> has to be a human who decides 'that's the one that looks good'

Assuming the status quo, true. As we evolve our lives around emerging AI tech I think we will at first be the curators and creative directors of AI, but eventually a creative agency will defer to the AI as it knows more about our tastes, market, audience, and the ENTIRE HISTORY of art, design, marketing, tastes, trends, and so on.

Eventually it won't make sense to have a stupid human rubber stamp what the all powerful AI suggests. Just as it does not make sense for Facebook to curate news feeds.

Maybe one day product advertising will look different depending on who looks at it. Pepsi logo "just for you".

Re: I used DALL·E 2 to generate a logo

#180

My friend asked me to create a logo using Dall-E for a pizza business called "Jared's pizza." I tried several different prompts but it kept outputting logos with the word "Jizza." It doesn't do too well with text from my experience, but it could have been the prompt. https://labs.openai.com/s/z1PVd5v6td9PsiY20Y5GdxDf | https://labs.openai.com/s/yxX49BjX07BztYgMjm49iXKc

DALL-E trying to spell is one of my favorite things. At one point I tried to generate an illustration of Steve Jobs, just to see what it comes up with for a popular figure, and I got a reasonable facsimile of his face along with the text "JiveStoves".
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