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SEO tricks from Patio11

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Re: SEO tricks from Patio11

#51

Post by mkuhn »

nikcub wrote: post #48
mkuhn wrote: post #45

Earlier quoted context omitted.

Its nice how the 4*20 requests problem has been solved during the redesign. Now the individual Buttons are only loaded if someone really wants to use them and is hovering over the dummy buttons. I found that quite nifty and unobtrusive. A smart solution to the problem.

It is much better than having two clicks (which I had prototyped), but the prob is that a lot of portable devices don't have 'hover' - so I don't know if it falls back on anything in that case. There is a product here - package the buttons together so they only load once, hide them in some way by default, and provide a bunch of analytics. Lots of blogs and websites would pay for that - the current solutions for socia…

I guess http://www.addthis.com/ kind of does this and has a "fallback" option to integrate many services.

Mobile is definitely a problem but the mobile version of the website makes that solveable for the most popular devices.

Re: SEO tricks from Patio11

#52

Post by rmc »

irahul wrote: post #34
melissamiranda wrote: post #31

Earlier quoted context omitted.

Look at his main site: http://www.kalzumeus.com/ . It's quite good looking and well designed.

What about this one http://www.bingocardcreator.com/ That doesn't look that good looking to me.

I think that page has been A/B tested up the whazoo. It's probably optimised as much as possible to sell that software. I'll bet patio11 can put dollar figures on the placements of certain buttons, or the value of certain words.

Re: SEO tricks from Patio11

#53

Post by pace »

wmf wrote: post #16

This part sounds like cargo cult black magic: "This works for .com (.edu, .org) domains, but not for non-US TLDs like .co or .ly." Does Google really discriminate based on TLDs?

oh yes. they do. just check in google webmaster tools the respective setting and help files. there're just dozens of TLDs which rank internationally incl. the blockbuster .com .org and .net. first we had the fancy .io domain but switched quickly to a .com -- traffic has been exploding since then

Re: SEO tricks from Patio11

#54

Post by blauwbilgorgel »

>> Twitter links has no SEO juice

Besides using Twitter to:

- build your network and following,

- Twitter can aid in brand/product mentions

- Some reason to believe Twitter links are followed by the search engines, so help with indexation and discovery.[1]

- Some reason to believe Author/Agent/Identity rank of social profiles will start playing a role.[2]

- Finally, there are sites who add Twitterfeeds to the author profiles. Not all these feeds have the "nofollow" property.

The last one is also relevant to the statement: "Wikipedia doesn't matter for link juice". There are many copies of Wikipedia on university domains, where they don't employ nofollow (For study about web crawling or natural language processing). Or people rewriting Wikipedia articles and adding the references without nofollow. A nofollow link can transform into a dofollow link.

>> Don’t use the keyword meta tag.

Exactly, but do use its fine on-page alternative: Microdata keywords: http://schema.org/WebPage

If only for internal usage: Writing down the keywords for a page, keeps you focussed. If you don't mind giving this information to your competitors (there are tools to find out these keywords anyway, if not already obvious), do experiment with microdata keywords.

[1] http://www.seomoz.org/blog/using-twitter-for-increased-index...

[2] http://www.seobythesea.com/2011/11/agent-rank-or-google-plus...

Re: SEO tricks from Patio11

#56

Post by irahul »

eps wrote: post #47
patio11 wrote: post #41

Earlier quoted context omitted.

He clearly invested a lot in design for kalzumeus.com I love that it gives that impression. $99 logo, $70 wordpress template. Anyhow, as folks have noted, I'm not historically known for high-quality Web 2.0 design. I have vanishingly little design skill and poor taste, so I tend to do the minimum necessary to not scare away credit cards. I hope that the refresh on AR makes a positive impression on people, but making…

> I love that it gives that impression It doesn't, that's just your fan club talking. It looks like a run-of-the-mill WordPress theme. > Anyhow ... What you just said translates into "Design doesn't really matter." There is a difference between doing minimum needed not to scare away customers, and refining the design to appeal to both existing and future audiences. Latter is the case of why design matters, former is…

> It doesn't, that's just your fan club talking.

I think hostility(fan club) will only derail the conversation. Irrespective of whether the posters are fan boys or not, they are going to take offence, and then everything goes south.

Re: SEO tricks from Patio11

#57

Post by irahul »

chc wrote: post #39
irahul wrote: post #34

Earlier quoted context omitted.

What about this one http://www.bingocardcreator.com/ That doesn't look that good looking to me.

Fortunately, you are not Patrick's target audience. He didn't say it had to make the design community swoon; just that it has to convey professionalism and draw your intended users in. I would bet the Bingo Card Creator website accomplishes these goals just fine for his core audience of middle-aged schoolteachers. Also, that site has not gotten a lot of attention for a while. His focus nowadays is on the much more at…

> He didn't say it had to make the design community swoon; just that it has to convey professionalism and draw your intended users in.

That is a "no true scottsman" fallacy.

When someone says design matters, it means having a pleasant design. BCC's design is not something that can be considered good. It still does business - that's great, but "it does business -> hence it has good design" doesn't hold.

Re: SEO tricks from Patio11

#58

Post by irahul »

melissamiranda wrote: post #37
irahul wrote: post #34

Earlier quoted context omitted.

What about this one http://www.bingocardcreator.com/ That doesn't look that good looking to me.

Right, but he made that years ago. He clearly invested a lot in design for kalzumeus.com, which he made much later. If anything, this is a case for figuring out that design does matter.

> He clearly invested a lot in design for kalzumeus.com,

The site looks neat, and there is an attribution for wordpress and "woo themes" in the footer.

Also, Patrick has posted below saying he didn't invest much in the ui(in terms of money or effort), which doesn't contradict anything. He said design matters; he didn't say one has to invest a lot of time and money.

Re: SEO tricks from Patio11

#59

Post by tijs »

mkuhn wrote: post #51
nikcub wrote: post #48

Earlier quoted context omitted.

It is much better than having two clicks (which I had prototyped), but the prob is that a lot of portable devices don't have 'hover' - so I don't know if it falls back on anything in that case. There is a product here - package the buttons together so they only load once, hide them in some way by default, and provide a bunch of analytics. Lots of blogs and websites would pay for that - the current solutions for socia…

I guess http://www.addthis.com/ kind of does this and has a "fallback" option to integrate many services. Mobile is definitely a problem but the mobile version of the website makes that solveable for the most popular devices.

I guess it's a matter of taste but i find the addthis button bar rather horrible to look at. Plus it does not have nearly the feature set that Nic is looking for. I agree there's a product there.

Re: SEO tricks from Patio11

#60

Post by rmc »

bambax wrote: post #44
randfish wrote: post #14

Earlier quoted context omitted.

Yes, you're totally cool to use either site.tld or www.site.tld. I'd recommend using a 301 redirect of one to the other (Google and Bing are pretty good at automatically canonicalizing these, but not perfect). The trouble comes when you segment content to subdomain.site.com. The domain authority engines assign to a root domain may not always pass to all the subdomains, so you end up with subpar rankings to what you c…

But if your blog is hosted by a third party (say Posterous), having blog.domain.com is very easy to set up, but domain.com/blog isn't? (Is it actually even possible at all?)

The solution is to not have your blog hosted by a third party. Just use an off the shelft blogging platform
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