The author makes a mistake here. It's fine to think of entropy as messiness; that's the Boltzmann picture of statistical mechanics. The mistake is thinking that lowering entropy, or getting rid of the mess, is a satisfactory strategy. Think of it as a negative feedback system, like a thermostat. Keeping entropy low means continually correcting errors. This is a successful strategy only if the world always stays the s…
A lot of people struggle with this disconnect of "the mess" of "variety" but I think your comment helped me to maybe get some more analogy that could help folks get unlocked to the thinking.