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Netflix’s bad habits have caught up with it

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Re: Netflix’s bad habits have caught up with it

#31
post #2

The quoted "competing exec" is 100% wrong when he says Netflix is making a mistake ending shows after three seasons. Shows need to be pitched and run for three seasons max, period. Everyone has a life other than the show that's "hot" for the moment, from cast to writers to the source of money - the viewers. Shows that get dragged out inevitably suck. And yeah, go to weekly releases.

That would be fine if the storylines were wrapped up at the end of season three but shows not only fail to do this, they often end on a cliffhanger and then the series gets cancelled. I don't know about other people, but I wait until a show has been on for years before bothering with checking them out. There are a few that I knew were continued as graphic novels, which I thought was a decent compromise but if I know…

> Shows need to be pitched and run for three seasons max

with this as the case, they’ll likely be wrapped at the end of S03.

There’s not much to be done if they’re cancelled before S03.

Re: Netflix’s bad habits have caught up with it

#32
post #2

The quoted "competing exec" is 100% wrong when he says Netflix is making a mistake ending shows after three seasons. Shows need to be pitched and run for three seasons max, period. Everyone has a life other than the show that's "hot" for the moment, from cast to writers to the source of money - the viewers. Shows that get dragged out inevitably suck. And yeah, go to weekly releases.

> And yeah, go to weekly releases.

I think the full release of everything prevents it from building up cultural relevance but I'd like to see something like 2 or 3 episode every two or three weeks rather then 1 at a time.

Re: Netflix’s bad habits have caught up with it

#33
post #16

So the problem with media conglomerates (including big studios) is they want predictable returns. More specifically, they want a formula. Let me introduce you to Save the Cat [1]. This book has become so influential that you can read this book and then watch pretty much any movie and you'll be able to tick off everything in the movie to this structure. It's why studios love sequels and franchises. They have a built-i…

I would add that "a formula" doesn't mean it's bad. I regularly drank beer since like when I was 14 until when I was like 35 or something? I do it way less now but still sometimes drink beer.

My favorite style changes. Sometime I just drink a new one because like dopamine hits and I get excited about the potential novelty and discovery. But it's beer, and I think there's nothing wrong with it. From bud light to like whatever quadruppel or super IPA monstrosity someone in the Bay Area decided to brew and that may work as an antiseptic, I like them all. There's a formula and I like it, and I also like Marvel movies. Maybe I'm a basic bastard and I'm making a cardinal sin by spending my money on non innovative things and I should be only watching surreal pieces shot in a single take where at least one actor committed suicide or got addicted to opioids while shooting the movie. Don't get me wrong, those are great too and specially the followup documentaries. I also can then participate in high stakes intelectual debates. But that's a formula too.

And maybe I should drink sours but fuck that.

But yeah I think your analysis is great but I also think it's important to say that milking successful formulas is not wrong or morally reprehensible. If you scam people or whatever while doing yeah that's bad, but letting the chicken lay the golden eggs and not changing anything about it is pretty much ok in my hierarchy of sins.

Re: Netflix’s bad habits have caught up with it

#34
post #21

This is starting to look like a generic problem for companies which are valued on the basis of future growth, but may have in fact reached their mature size. Suddenly they have to be priced as ongoing operating companies, which is based on revenue and profits right now. Facebook. Uber. Netflix. Tesla. They all do something that people will pay for, but they aren't going to get a lot bigger.

Not sure why you put Tesla in the list. They still grow substantially, just added two new large factories (Germany, Texas) and about to build another one (Indonesia).

Re: Netflix’s bad habits have caught up with it

#35
post #28

Netflix really had a value proposition a few years ago before all the other players came in. A good selection of rotating movies and shows, sharing accounts with a good model (# of simultaneously running screens). This was way better than cable TV and more convenient than torrent. Now it’s mostly quite mediocre content across services that easily cost $100+ a month, so we’re back to the old cable days in terms of cos…

>The consumers just aren’t complete idiots.

The consumers kinda are the idiots here. They know what they like, but they have no idea why the content is getting worse. Why shows are being pulled. Companies that had their content on Netflix realized they were facing an existential crisis.

Ever played Settlers of Catan and find out another player had 9/10 victory points? Everyone does everything in their power to not trade with that player, send the robber, and limit their chances. It's the same with Netflix. All other studios realized at some point Netflix would become so strong, even the royalties Netflix pays for their content would put them out of business permanently. There is no amount of money Netflix can pay for other studios content. Consumers only see the net effect of good shows going away, and imagining reasons why.

Re: Netflix’s bad habits have caught up with it

#36
post #2

The quoted "competing exec" is 100% wrong when he says Netflix is making a mistake ending shows after three seasons. Shows need to be pitched and run for three seasons max, period. Everyone has a life other than the show that's "hot" for the moment, from cast to writers to the source of money - the viewers. Shows that get dragged out inevitably suck. And yeah, go to weekly releases.

I refuse to watch anything with weekly releases. Give me all of it and let me decide when I'm done, or don't bother.

I won't even play wordle, because it wants me to come back for my daily dose of engagement.

Re: Netflix’s bad habits have caught up with it

#37

It doesn't help that Netflix stands on principle and blocks all accounts in Russia, one of their major sources of subscriber growth. America, while being the most lucrative market, was already pretty saturated. Cutting off the countries with huge growth makes it extremely difficult to keep growing paying customers. But, principle comes first at Netflix, to the chagrin of their stock holders and employees.

would it even be possible for netflix to not block russian accounts? aren’t companies that big always significantly enmeshed with the state?

Re: Netflix’s bad habits have caught up with it

#38
post #14

Earlier quoted context omitted.

Other studios do "episode at a time" pilots, Netflix does "season at a time" pilots. Pretty much everyone misunderstands; and thinks a whole season implies more seasons.

But that's a problem. Watching a whole season makes you more invested in the show, so you're pissed off when it gets cancelled. I also agree with OP that encouraging binge watching is not good. Netflix pumped out more content than any cable TV package I've ever had in the past, but by allowing binge-watching people binge and then get bored and say Netflix has no content. If they spread out these shows it would be hea…

> But that's a problem. Watching a whole season makes you more invested in the show, so you're pissed off when it gets cancelled.

This is because consumers have been conditioned since last century to assume this is how things should be. Netflix is trying to create a new [better] experience, and this is how they are going about it. Pilots of shows suck! Almost always the second episode the characters are more realistic, more developed. Sure, it hurts when the season gets pulled, but it was a much better experience during the run. Why say it's a problem? It's just "different" from what you personally expect.

Re: Netflix’s bad habits have caught up with it

#40
post #16

So the problem with media conglomerates (including big studios) is they want predictable returns. More specifically, they want a formula. Let me introduce you to Save the Cat [1]. This book has become so influential that you can read this book and then watch pretty much any movie and you'll be able to tick off everything in the movie to this structure. It's why studios love sequels and franchises. They have a built-i…

Netflix has worked to infer predictable returns by using ratings and habits from its 222MM subscribers. They model potential market size against production and marketing costs, assess risk, and make decisions informed by all of it. Lots that can go right and wrong, but it’s a solid approach.
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