I really disagree with the premise of this post. Emotional impact (United 93), psychological impact (Black Swan), intellectual demands (Primer) all equate to a lower rewatchability score, since watching the movie takes a lot out of me. However, the more of an impact a movie makes, the higher my opinion of a movie. Because something is light and fluffy doesn't make that movie "better", it just means it's easier to wat…
Aliens is very rewatchable. It has tense but predictable action (the aliens kill everyone, "get away from her", etc.). Sure, it's best the first time, but Aliens only ceases to be rewatchable when you get tired of watching Aliens.
Films like Primer, Fight Club, and The Usual Suspects, are very rewatchable once, with a sharp decline afterwards. The Soze/Durden effect is incredible once. The next time, you want to watch very closely to catch all of the obvious hints that you missed. You might still miss some, but not many. By the fourth time, it's almost pointless.