> I'm not OK with this, and I hope more and more people aren't OK with it either.
Cool, that's a societal change - awareness.
I can't argue against your ridesharing datamining examples. I can't say the data they've hoarded is actually valuable - just based on the fact almost all their ads are complete misses. I've yet to see any personal data hoarder company to be able to actually pull off anything sensible, not that some ML model realizing nonsense in lines of "meatbag bought a sofa, meatbag must love sofas, let me show him all the sofa recommendations" (lol). Anyway, that's not the point. I don't fancy this data collection and sure agree it's not a bad thing to stop it. Just as I'm fed up with small prints, shrinkwrap licenses and other things we pretend people read and understand that they don't.
When I wrote my comment I thought about somewhat different things. Tracker devices or face recognition is different because it can be done in what marketing calls a "privacy-respecting" way, on device. Yet, it's a fact if someone can point a camera on you, they can match you with their previous data, and if someone can plant a device on you (and devices get smaller and smaller every few years) they can know your location. And it's not about companies producing something, it's about the technologies itself, when the technology can be used for both good and bad things. Like a knife or a laser pointer.
It doesn't make sense to me to tell companies to not produce such technologies. It's impossible to make technologies be usable for good things and not usable for bad things. A knife is always a weapon (or it's not a knife and you can't use it to make yourself a sandwich), a key tracker can always be used to stalk (or it won't be ever useful to find stolen things). But some people are so desperate for "safety" they do want to nerf anything that can be even theoretically abused to absolute uselessness.
Things like this is what bothers me.