There's a potential middle ground.
- The present effective gate to the Internet is online service providers and mobile telephony / data providers.
- A combination of UBI (sufficient to support authors, musicians, and other creators) and reputation / merit-based compensation (for works of more substantial effort, notably jouranlism, investigation, and research) should be able to support creatives. Note that this is more a career than strictly performance ("units moved") basis. People don't turn out substantial work consistently, and much of what's turned out on a consistent basis ... is less than substantial.
- The "free Internet" already costs ~$800 billion/year, which divided amongst the roughly 1 billion inhabitants of North America and Europe (we'll include Japan and Australia by proxy) works out to ... $800/head, or $3,200 for a family of four, per year. That's the global advertising bill. And yes, it largely makes sense to allocate that amongst the OECD, the world's richest billion.
- A small fraction of that would support all existing journalism, music, and publishing handsomly, as well as much television and video production.
It's quite possible that there'd be some reallocation of compensation from the present mix. That might not be all bad.
I've suggested this a few times:
https://news.ycombinator.com/item?id=26822263
https://news.ycombinator.com/item?id=26893033