94% of people aren't current college enrollees and aren't paying educational prices they are paying the prices listed at store.apple.com. Looking at store.apple.com the 999 model is a dog nobody should buy because its forever locked in at 8GB of non replacable RAM and it comes with an anemic 256GB of storage.
The minimum configuration anyone ought to buy in 2021 comes in at $1400 for 16GB of RAM and 512GB of storage or $1600 if you want to bump it up to 1TB. Meanwhile the average PC is bought for between $600 and $700 meaning half of people actually pay less even than that.
Here is an example of a typical PC one can find at Walmart where an average user buys their tires, green beans, and their computers.
https://www.walmart.com/ip/HP-2021-New-Touchscreen-laptop-i3...
It comes with 16GB of RAM and 512GB storage for $649 or 1TB for $719. I do not herein assert that it is an equivalent machine its not. However it is a very typical PC.
Here is another with 16GB of RAM but only 256GB of storage but its also only $449 and you wont have to close some applications before opening others partying like its 1998 with your windows CE portable machine.
https://www.walmart.com/ip/Gateway-15-6-FHD-Ultra-Slim-Noteb...
Yes its a gateway. Gives you a warm fuzzy right.
The point is for the majority of PC laptop buyers the M1 macs even the economical models aren't competitors anymore than a Tesla is really competing for the same buyer as KIA even though the goods are absolutely in the same category. PC's are a largely a huge mass of very cheap machines with a minority that compete directly with apple.