Well I guess I won't be seeing any Taco Bell or LSD ads there: > Ads must not promote psychoactive substances, alcoholic beverages, tobacco products or fast food.
Telegram Ad Platform
61–70 of 256 posts
Re: Telegram Ad Platform
#62I hope this works for telegram! They were going to need to launch ads at some point and this transparent plan to get started seems like it considered the user base. It’s become my favorite messaging app and I enjoy the pace of innovation. I get it’s not end to end encrypted but that’s not what I am asking for with telegram - just a decent messaging app that makes it easy to remain anonymous (not sharing phone number)…
Anonymous from other users, not from the provider, right?
Re: Telegram Ad Platform
#63I wonder how this will go down with advertisers used to the usual pay-per-click and being able to demographically target their audience before spending their ad dollars.
Re: Telegram Ad Platform
#64I've only ever heard it used when talking about batshit American cults.
Not exactly a target audience i want to reach.
Re: Telegram Ad Platform
#65Re: Telegram Ad Platform
#66Any Telegram users here? I've only ever heard it used when talking about batshit American cults. Not exactly a target audience i want to reach.
Re: Telegram Ad Platform
#67> Unlike other apps, Telegram doesn't track whether users tap on a sponsored message and doesn't profile them based on their activity. I wonder how this will go down with advertisers used to the usual pay-per-click and being able to demographically target their audience before spending their ad dollars.
That depends, some platforms already have their demographics skews so that might be indicative
> pay-per-click
Most platforms even tracked conversions with their pixels, but that will become a no-no as we're nearing the death of the 3rd party cookies. Companies will most probably start relying on Market Mix Models that model the impact of investment into ads on different channels on Revenue also taking into account things such as effect lags etc. Facebook has recently introduced an open source solution for this. I work for a company that also provides their own solution as a part of our platform and the interest is definitely picking up, so this issue might become less of an issue due to how the overall advertising ecosystem evolves in the next few years.
Re: Telegram Ad Platform
#68Any Telegram users here? I've only ever heard it used when talking about batshit American cults. Not exactly a target audience i want to reach.
Re: Telegram Ad Platform
#69Any Telegram users here? I've only ever heard it used when talking about batshit American cults. Not exactly a target audience i want to reach.
I am in over 100 chat rooms of varying sizes. Ranging from groups with 100+ members, in which I usually just ignore, and check from time to time to see what is going on. Groups of 20-100 members in which more close friends keep together, and is more similar to IRC chatrooms with tech talk and the ilk, and then a then a lot of groups with 5-20 members, in which friends organize parties, going out for dinner, etc... (I organize my chat rooms into folders for ease of access)
Telegram has been my favorite form of communication because of great performance, very good sync between PC/mobile, great search (I can find messages from 5 years ago with no effort!), and ease of use. My experience with Telegram pales in comparison with any other chat program I have used for how I like to stay in touch with friends.
Re: Telegram Ad Platform
#70Any Telegram users here? I've only ever heard it used when talking about batshit American cults. Not exactly a target audience i want to reach.
Facebook is the biggest platform for far-right content, child pornography, terrorism, whatnot.