It wouldn't be so bad if they would at least say, "I made a page with similar information", but suggesting that people straight up lie about it tells me everything I need to know about the ethics of the site that is making that suggestion.
Boring SEO guide for the non-lazy
21–30 of 63 posts
Re: Boring SEO guide for the non-lazy
#22Respectfully, this is basically the equivalent of "here's how to build a house" * Buy some land * Buy some wood * Pour some concrete * Hammer the wood together on top of the concrete * Put on a roof There ya go, you know how to build a house! And to that end, SEO is simple on the surface - Make sure your site is super easy to crawl and loads super fast. Write search keyword-optimized content. Build (or as the modern…
Re: Boring SEO guide for the non-lazy
#23Today I learned about the broken link building technique. Wow that is gross. At least the way that site says to do it is by straight up lying to people about how the link moved to a new site. It wouldn't be so bad if they would at least say, "I made a page with similar information", but suggesting that people straight up lie about it tells me everything I need to know about the ethics of the site that is making that…
> I got an error message when I tried to click on this site: http://DeadURL.org/index.jsp
> It looks like they made a change to their home page but didn't update it... anyhow, the correct link is here: http://www.FixedURL.org/
I think both of those URLs are third parties and supposed to be the content that the site used to link to. Then the email template goes on with:
> And while you're updating your page, I wondered if you'd be open to including some further resources that could help people struggling with similar issues.
> Compelling Content Title
> http://www.clientsite.org/compellingcontent
> Compelling Content Title 2
> http://www.clientsothersite.com/compellingcontent
Which would be the URLs that you're trying to obtain links towards.
Re: Boring SEO guide for the non-lazy
#24Today I learned about the broken link building technique. Wow that is gross. At least the way that site says to do it is by straight up lying to people about how the link moved to a new site. It wouldn't be so bad if they would at least say, "I made a page with similar information", but suggesting that people straight up lie about it tells me everything I need to know about the ethics of the site that is making that…
Re: Boring SEO guide for the non-lazy
#25Today I learned about the broken link building technique. Wow that is gross. At least the way that site says to do it is by straight up lying to people about how the link moved to a new site. It wouldn't be so bad if they would at least say, "I made a page with similar information", but suggesting that people straight up lie about it tells me everything I need to know about the ethics of the site that is making that…
Re: Boring SEO guide for the non-lazy
#26Which brings me to a big point the article missed: Page loading speed is important for search ranking. I have a blog I add to once every other month. It uses HTML and CSS, and I write it in Django admin using markdown. Lots of room for improvement UI-wise, for both reader experience and writing interface. Yet, it's a low-traffic site, and most of the blog entries show up on the first page of Google for relevant keywords. Relevant: It gets a perfect Google Page Speed Insights score, by virtue of being an HTML/CSS page.
I bring this up for 2 reasons: Using a blog engine will probably make it tougher to get fast load times. You can rank high on Google just by having good content and fast load times.
Re: Boring SEO guide for the non-lazy
#27> This one is for tech folks specifically. Use Wordpress, Webflow, Hugo or whatever you want, but do not created your own engine. Creating your own engine is a lot of work and a big waste of time.
Is this meant in the sense that existing blogging engines have good defaults with regard to SEO, and if you did it on your own you'd spend a lot of time figuring out by trial and error what you could otherwise get out of the box? Or are they just making a value judgment on how to spend one's time?
Re: Boring SEO guide for the non-lazy
#28Today I learned about the broken link building technique. Wow that is gross. At least the way that site says to do it is by straight up lying to people about how the link moved to a new site. It wouldn't be so bad if they would at least say, "I made a page with similar information", but suggesting that people straight up lie about it tells me everything I need to know about the ethics of the site that is making that…
I didn't take it that way, though I could be wrong. > I got an error message when I tried to click on this site: http://DeadURL.org/index.jsp > It looks like they made a change to their home page but didn't update it... anyhow, the correct link is here: http://www.FixedURL.org/ I think both of those URLs are third parties and supposed to be the content that the site used to link to. Then the email template goes on wi…
Re: Boring SEO guide for the non-lazy
#29Your site is not the customer. Google doesn't care. The customer is the real human person doing the search. Google's top priority is make and keep that customer happy. It's wise to try to do the same.