Be careful when companies market themselves as Swiss or that due to them being located in Switzerland means there is some extra layer of security or privacy. Sure, it's a more stable country than many other countries in the world, but not much different from most EU countries for example. And privacy wise there is no difference. Be also aware of the fact that many companies market themselves as Swiss, but all it mean…
I also dislike companies that use the label 'Made in [country]' as a prominent hook to promise users they will get enhanced privacy - which may or may not be true. I'd rather they be honest and say: these are the examples when we must comply with the law and must hand over the following details. We all need to make our own evaluation of the privacy promises of those services and whether they actually provide privacy…
[1] https://bestswiss.ch/swissness-gesetzgebung-marke-schweiz