Earlier quoted context omitted.
I wouldn't tar all of design theory with the brush of being Kabbalistic medieval-metaphysics-like random intuitive associations. Only some of it is like that.
Hey now, medieval metaphysics got us Occam's razor...
Why does every advert look the same? Corporate Memphis
171–180 of 195 posts
Re: Why does every advert look the same? Corporate Memphis
#172Earlier quoted context omitted.
I'm glad I wasn't the only one who detected the scent of what I call "arthouse wankery" here. This is popular for the same reason flat UIs are popular - they're easy to create, blandly inoffensive, and convey "modern" to the viewer.
Seriously. It has a lot more to do with the idea too that if you look similar to other big companies who are using it then you'll get a modicum of a trust factor out of the gate than some nefarious psy op.
Re: Why does every advert look the same? Corporate Memphis
#173The name refers to how it resembles the work of https://en.wikipedia.org/wiki/Memphis_Group
Tim Burton's movies often have aesthetic mini-manifestos embedded in them. For example, Beetlejuice represented the reverse of the classic "ghost story", one in which the ghosts were sweet, earnest, and identifiable while the living people were horrid and monstrous. So for the Maitlands, Burton chose the aesthetic of their traditional Victorian Connecticut home with all its understated ornateness. The building has "c…
Re: Why does every advert look the same? Corporate Memphis
#174Re: Why does every advert look the same? Corporate Memphis
#175Re: Why does every advert look the same? Corporate Memphis
#176I hate Corporate Memphis as much as the next person but > “Isometric perspective is interesting, because nothing recedes to a vanishing point,” Rudnick says, “and therefore it also eliminates the variable of time.” He points out that this type of design is particularly popular with fintech and mortgage companies – playing down the passage of time is particularly advantageous to firms selling financial products that y…
I'm glad I wasn't the only one who detected the scent of what I call "arthouse wankery" here. This is popular for the same reason flat UIs are popular - they're easy to create, blandly inoffensive, and convey "modern" to the viewer.
Re: Why does every advert look the same? Corporate Memphis
#177Re: Why does every advert look the same? Corporate Memphis
#178I hate Corporate Memphis as much as the next person but > “Isometric perspective is interesting, because nothing recedes to a vanishing point,” Rudnick says, “and therefore it also eliminates the variable of time.” He points out that this type of design is particularly popular with fintech and mortgage companies – playing down the passage of time is particularly advantageous to firms selling financial products that y…
I'm glad I wasn't the only one who detected the scent of what I call "arthouse wankery" here. This is popular for the same reason flat UIs are popular - they're easy to create, blandly inoffensive, and convey "modern" to the viewer.
In 2030, it will feel clunky and old, to the sort of people who pay attention to these things.
2030 designers:
Ugh, you're still using squircles? Your icons should have translucent gradient blurred backgrounds!
Everyone knows large x-height sans serif fonts are untrustworthy lawyer text. Small x-height grotesks convey likeability.
Re: Why does every advert look the same? Corporate Memphis
#179Re: Why does every advert look the same? Corporate Memphis
#180Earlier quoted context omitted.
I think it'll stay for next year too, considering how many years anti-racism has been on trend.
Racialization - making everything about racial characteristics and pitting races against each other - is what has been 'on trend' recently and the world is a poorer place for it. Anti racism has been around forever and always should be, because drawing attention to and excluding people due to their race is completely unacceptable in liberal democracy merit based societies.
Race isn’t a real thing. It’s something we made up because it was a justification for why it was ok to oppress people with the characteristics we dislike (we tried enslaving people with lighter skin; turns out they were able to escape and blend in with the population).