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Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

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Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#91

Post by the_snooze »

f6v wrote: post #82
the_snooze wrote: post #45

Earlier quoted context omitted.

I think you're framing it the wrong way. You should be asking: What's the benefit to the user (and advertisers too!) of all this tracking and data collection? Adtech often touts "relevant ads." But I think that's a red herring. I'm a fan of The Simpsons. That doesn't mean I want ads for Simpsons stuff following me from site to site. I'd probably get annoyed if I get Simpsons ads on a serious financial website. What's…

It’s a false dichotomy for me. I understand many people make money off it, but I just don’t want to see any ads. And I believe if a person needs something, they should be able to find it. But buying stuff because you see a banner? If the banner was the only reason you bought an item, maybe you didn’t need it in the first place.

You might have too narrow a conception of what advertising tries to do. It doesn't necessarily try to induce demand. Instead, it tries to direct demand towards a certain direction.

Everyone knows what Coca-Cola is. But Coke still heavily advertises worldwide. It's not to make people thirsty when they see the ad. It's to make thirsty people think "Huh, a Coke would be quite nice right now" when they're at the store.

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#92

Post by chrisan »

breakfastduck wrote: post #28
minikites wrote: post #11

Earlier quoted context omitted.

That sounds like government interfering with the free market, which is completely unacceptable under any circumstance for ~50% of the population.

Free market!= Freedom to invade peoples privacy without regulation

Also, a free market = freedom to protect my privacy

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#93

Post by ahmedalsudani »

justapassenger wrote: post #68

What a surprise. If I tell people going to the store that they choose to pay for the products, or not, a lot of people will choose not to. Who would guess that people like free stuff? Apple is disrupting whole economy for apps. It’s a very broken economy, with lots of questionable practices, that’s for sure. But we’ll see if it’ll be net benefit for customers. For sure for Apple, as more apps will have to move to be…

A lot of people would be happy to pay upfront and keep their data.

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#94

Post by sumedh »

libertine wrote: post #83
justapassenger wrote: post #68

What a surprise. If I tell people going to the store that they choose to pay for the products, or not, a lot of people will choose not to. Who would guess that people like free stuff? Apple is disrupting whole economy for apps. It’s a very broken economy, with lots of questionable practices, that’s for sure. But we’ll see if it’ll be net benefit for customers. For sure for Apple, as more apps will have to move to be…

>Apple is disrupting whole economy for apps. I've been wondering why people aren't asking what kind of data is Apple itself collecting? Not only from users, but from the marketplace. Shouldn't users also give consent to what they share with Apple? Shouldn't businesses also choose to share info with Apple? This is gave us a sense of "justice as been done", but now we should look deeply into what the gatekeeper is doin…

> Shouldn't users also give consent to what they share with Apple?

You do that when you accept their terms.

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#95

Post by dlhavema »

dubcanada wrote: post #77
bradgessler wrote: post #71

“Allow Apps to Request to Track” [ On | Off ] That’s the setting in iOS under Settings > Privacy > Tracking. What does it actually mean? If it’s turned off, does that means that apps are tracking you since they don’t have to ask? If it’s turned on, does that mean apps have to ask and you can disable tracking per app? Something feels very strange about the way this setting is worded. I’d have excepted something like:…

It turns off the ask, so the way it works is you need to ask and then you need to wait for a response and if that response is "Yes" they can then begin tracking. In any other case/situation you are not able to. So if you don't want this asking you everytime you open any app (based on my experience it happens frequently) you can turn it off. But yes, it could use a better wording.

It would ask once per app, per install. This global setting just auto denies it for every that asks, and I'm pretty sure ( but haven't tested ) retroactively denies any app you had previously said yes to.

Source: I'm a newly role changed iOS developer at my job.

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#97

Post by justapassenger »

guerrilla wrote: post #74
justapassenger wrote: post #68

What a surprise. If I tell people going to the store that they choose to pay for the products, or not, a lot of people will choose not to. Who would guess that people like free stuff? Apple is disrupting whole economy for apps. It’s a very broken economy, with lots of questionable practices, that’s for sure. But we’ll see if it’ll be net benefit for customers. For sure for Apple, as more apps will have to move to be…

Except that's not what happens when paying is optional. People still pay, albeit not as much. 96% leaving this disabled is something else entirely.

Not if you put big “for free sign” in front of it. That’s what Apple is doing. “Hey do you want to give them more data? No? That’s totally cool, it’s purely optional and it doesn’t change anything for anyone else”.

It’s not presented to an user as a way to pay for the app. It’s presented as something that’s third party, not really related to an app.

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#98

Post by phoe18 »

ahmedalsudani wrote: post #93
justapassenger wrote: post #68

What a surprise. If I tell people going to the store that they choose to pay for the products, or not, a lot of people will choose not to. Who would guess that people like free stuff? Apple is disrupting whole economy for apps. It’s a very broken economy, with lots of questionable practices, that’s for sure. But we’ll see if it’ll be net benefit for customers. For sure for Apple, as more apps will have to move to be…

A lot of people would be happy to pay upfront and keep their data.

Its not accurate though, Apple can and does still track users.

https://support.apple.com/en-us/HT202074

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#99

Post by dlhavema »

ahmedalsudani wrote: post #93
justapassenger wrote: post #68

What a surprise. If I tell people going to the store that they choose to pay for the products, or not, a lot of people will choose not to. Who would guess that people like free stuff? Apple is disrupting whole economy for apps. It’s a very broken economy, with lots of questionable practices, that’s for sure. But we’ll see if it’ll be net benefit for customers. For sure for Apple, as more apps will have to move to be…

A lot of people would be happy to pay upfront and keep their data.

I think the market has said otherwise. Among aware engineers, sure. Among Suzie home maker and Tommy Q the support rep? Doesn't seem so. Facebook is free and has how many people now? ( Just one example I know )

Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5

#100

Post by nonameiguess »

ArkanExplorer wrote: post #42

What exactly is the benefit to the average user of not having apps track them? Most people seem to welcome more relevant advertisments, and a significant number of people in my social circle - even in Ukraine - like to purchase products directly from Instagram advertisments. If you can't make money from advertising, and paid apps have an enormous 15-30% commission, how exactly does anyone except Apple make money from…

You make money because your app is tied to a real-world useful product. Looking at my own usage, the only apps I have installed and use on any regular basis that didn't come preinstalled with iOS are Signal, Authy, Bitwarden, Amazon, and my banking app. Amazon and the bank provide me a service I can access other ways and mobile is just one of those ways. Signal is a non-profit and receives donations and Authy is owned by Twilio, which sells backend services to other software developers. I just pay Bitwarden.

Of these, Amazon also serves ads. Opening the app, three items on the home page are marked sponsored. One for some k-cup coffee pod product, one for dog food, and one for cat food. These are clearly targeted (I have bought cat food and coffee very recently from Amazon and Whole Foods). But to be perfectly honest, I'm fairly comfortable with a company I buy stuff from keeping a record and making suggestions based on it through their own storefront. That's just good customer relations. I'm not comfortable with my activity being tracked everywhere across all applications I ever interact with to create a grand unified profile of all my synthesized purchasing, viewing, reading, and searching habits that can be sold to all advertisers advertising anywhere. That's a panopticon.

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