61–70 of 166 posts
Please don’t let your excitement take your focus off this part of the story: > The good news gets even better; non-AMP pages make considerably more revenue per pageview than AMP pages. Initially, I assumed this was due to the nature of how ads load on AMP, however, recent Antitrust lawsuits have proposed that hindering ad competition was a feature and that all non-amp ad tags, such as my company, Ezoic’s, were delaye…
Earlier quoted context omitted.
The key part of the article is this: > I’ve had the pleasure of working with more than twenty thousand publishers in the five years since AMP’s launch, and I don’t believe I’ve ever heard a single reason that a publisher uses AMP other than to obtain this priority placement. If there's no reason to use AMP other than to waste money, it's very likely it will be used less and less. And then it's just a matter of time b…
From Google's perspective that is an excellent reason to continue. What I don't understand is why all these parties instantly sign up to any abomination Google decides to foist on us without thinking through the consequences and realizing that they just handed Google even more control than they already had.
If google required a blood sacrifice to get on the first page of results, a huge number of websites would reply "animal or human?"
Please don’t let your excitement take your focus off this part of the story: > The good news gets even better; non-AMP pages make considerably more revenue per pageview than AMP pages. Initially, I assumed this was due to the nature of how ads load on AMP, however, recent Antitrust lawsuits have proposed that hindering ad competition was a feature and that all non-amp ad tags, such as my company, Ezoic’s, were delaye…
I’m as much against AMP as the next YC user, but jailing seems really excessive.
If it's not going to be imprisonment, then the fines need to be much quicker, and much higher; enough to threaten a corparation's viability. For some perspective the largest fine/court settlement in the past few years is VW US's, which was 37 billion, and vs. a tech firm the 2012 FTC settlement with facebook at 5 billion. EU's largest antitrust fine ever (vs. google in 2017) was just 2.4 billion. Those kind of costs are so low that they're unlikely to be preemptively discouraging, especially given how rare they are; alphabet's revenue in 2020 was 180 billion, and it's market cap is a little less than 10 times that.
Of course absurd fines that are rarely imposed are more like a reverse lottery than anything else; not exactly ideal either, really.
Earlier quoted context omitted.
I’m as much against AMP as the next YC user, but jailing seems really excessive.
This is clearly a separate discussion, but it’s interesting to consider why we’re always so eager to jail people for street crime, but it “seems really excessive” when it’s a white-collar crime.
I don't know, but the US penal system needs a revamp anyhow.
We should all throw a massive party to celebrate the death of AMP
Please don’t let your excitement take your focus off this part of the story: > The good news gets even better; non-AMP pages make considerably more revenue per pageview than AMP pages. Initially, I assumed this was due to the nature of how ads load on AMP, however, recent Antitrust lawsuits have proposed that hindering ad competition was a feature and that all non-amp ad tags, such as my company, Ezoic’s, were delaye…
I’m as much against AMP as the next YC user, but jailing seems really excessive.
And if you claim that the workers don't deserve it, well, then exactly who DOES deserve it?
I'm flagging this article because of a very misleading title. This is definitely not the end of AMP.
The title is somewhat misleading, but if Google do not come up with a compelling reason to use the widely hated AMP, its future sure doesn't look rosy.
Earlier quoted context omitted.
I’m as much against AMP as the next YC user, but jailing seems really excessive.
This is clearly a separate discussion, but it’s interesting to consider why we’re always so eager to jail people for street crime, but it “seems really excessive” when it’s a white-collar crime.
Please don’t let your excitement take your focus off this part of the story: > The good news gets even better; non-AMP pages make considerably more revenue per pageview than AMP pages. Initially, I assumed this was due to the nature of how ads load on AMP, however, recent Antitrust lawsuits have proposed that hindering ad competition was a feature and that all non-amp ad tags, such as my company, Ezoic’s, were delaye…
Seems like a horribly awful world to me - would you extend this to Ad blockers as well? And when was the last time you've seen how horrible mainstream web is, with its autoplaying video popups?
AMP isn't the best solution, but what you're proposing is just horrifying. If anything, we should standardize this behaviour in browsers and make sure the ads never interfere with loaded contents. Let's not destroy the web even more so ad peddlers get more money.