Why most non-fiction authors don't make any money
81–90 of 148 posts
Re: Why most non-fiction authors don't make any money
#82I enjoyed this, I thought it mostly made good points, and it linked to other articles I will look at. Yet.. I started reading a blogger who teaches how to make a successful blog, sells courses about it, etc. I soon realized her blog is just about her making money from promising to help you make money from your blog. A frighteningly vacuous operation. It seems a modern cousin to the old ad in magazines promising to re…
I've just bought an e-book online which is essentially about promoting your content online (so broadly aligned with what you're talking about). The book was relatively expensive but I'd say definitely worth it - contents are really well thought out and comes with a lot of supporting material. It also seems to have been pretty successful for the author.
But the irony is that if this wasn't something that had been promoted successfully online then I'm not sure that the author would have had the credibility to be able to sell a product of this type. Why should I believe you if you're not doing it yourself?
Re: Why most non-fiction authors don't make any money
#83Unfortunately most writers of fiction make next to nothing too. Writers often are not happy writing either (unlike painters and video artists who seem to have a whale of a time). Sadly I toiled for 8 years on a novel (while working a day job). It was a massive effort. It might be hard for people to understand but I felt I had to write it (i.e. writers curse). I wish I had spent all that time on studying programming e…
A constructive criticism: your cover doesn't stand out (and I'm being kind). If I had found your book randomly I would ignore it completely. I know this is totally subjective so take it with a grain of salt. Probably my cover will not be better.
Re: Why most non-fiction authors don't make any money
#84Earlier quoted context omitted.
I can relate a bit. I also wrote a book that quickly faded into obscurity. The biggest learning I had was I had no audience. I needed to build that first with blog posts or what not, THEN write the book. I’m surprised that’s not covered here in this article
Writing a book is like creating anything else. Whether you're writing a book, making music, producing goods or offering services, people need to actually try what you've made. This is why "advertising" is so important. Not necessarily traditional advertising, but some form of getting the word out about your amazing creation.
Re: Why most non-fiction authors don't make any money
#85Authors have the same problem as musicians. Their work has zero marginal replication cost, zero distribution cost, low barriers to entry and they're competing for finite attention. What invariably happens then is the top 0.1 percent of output is duplicated and sold to hundreds of millions of customers and that eats up all of the attention bandwidth for that vertical. It's the ultimate winner take all setup. Contrast…
And app developers.
Re: Why most non-fiction authors don't make any money
#86> If you ask questions of an industry and they won't tell you the answer, that's always a good sign that someone's getting very wealthy. In publishing, if you ask an author, ask any author, how much did it cost to print the book? What are your COGS? They will not know. Ask any literary agent that question and they'll think you're off your rocker. Ask any publisher to give you that information transparently and they will rip up your contract.
> So call the printers in China, pick your favorite book, find out some print brokers here in the US, and say, "What did the printing of those books cost? Send me a spreadsheet." And when they do and you find out that a $50 retail book cost about $2 to print, and you're going to get 10% of [off?] cover price, they're requiring that you order 5,000 for your own list and they're going to give you a quarter of a million dollar advance, you realize that there's no way they've taken no risk at all.
Interestingly, the person speaking was in the restaurant business… There’s quite a bit of insight in that episode.
[0] https://www.joincolossus.com/episodes/20135760/kokonas-know-...
Re: Why most non-fiction authors don't make any money
#87Authors have the same problem as musicians. Their work has zero marginal replication cost, zero distribution cost, low barriers to entry and they're competing for finite attention. What invariably happens then is the top 0.1 percent of output is duplicated and sold to hundreds of millions of customers and that eats up all of the attention bandwidth for that vertical. It's the ultimate winner take all setup. Contrast…
Re: Why most non-fiction authors don't make any money
#88Earlier quoted context omitted.
Writing a book is like creating anything else. Whether you're writing a book, making music, producing goods or offering services, people need to actually try what you've made. This is why "advertising" is so important. Not necessarily traditional advertising, but some form of getting the word out about your amazing creation.
This is not the writer's job. It's what publishers are supposed to do.
From the outside it looks like they operate more like VCs, publish lots of books, see what sticks.
Re: Why most non-fiction authors don't make any money
#89Re: Why most non-fiction authors don't make any money
#90Earlier quoted context omitted.
Thank you ^^ Well... If you enjoy reading maybe give my novel a go :) You do need a Kindle though /wouldn't recommend reading on a phone. But no hassles. Cheers
I was about to pick it up before I read this comment, any particular reason you don't recommend reading it a phone? that's generally the main way I read books so I was disappointed