Earlier quoted context omitted.
True. Our algorithm decides which ones are the best shoutouts you can use and we suggest it to you.
My hunch is most of society wants trusted and unbiased reviews rather than filtering or manipulation. I doubt there is more money in that direction though
Show HN: Attract more customers by highlighting why people trust you
51–60 of 82 posts
Re: Show HN: Attract more customers by highlighting why people trust you
#52Earlier quoted context omitted.
My hunch is most of society wants trusted and unbiased reviews rather than filtering or manipulation. I doubt there is more money in that direction though
We believe the same. In the age of information overload building credibility on the Internet is tough. That's why we are building Shoutout. It will dig the unbiased positive shoutouts and help creators, startups build credibility.
Re: Show HN: Attract more customers by highlighting why people trust you
#53Very interesting product, congratulations on the launch! Some initial feedback/suggestions: 1) Raise pricing, especially on the $15 plan. 2) The $50 plan looks like something agencies will pick up for their clients. So get ahead of that and charge more for that. Limit to N walls per domain or something. Then add agency plans that scale by # of domains where walls are posted. Agency plans probably should start at $99…
I feel like people instinctively suggest to "raise your price" here because that's just what you're supposed to say nowadays. Yes, in most cases, a lot of people undervalue the value of their work, but as someone looking for this type of thing right now, I wouldn't pay more than $5/mo (or a $29 one time fee for something self-hosted). I just don't think adding tweets to my site is worth +$225/yr CAD in perpetuity. OP…
> I wouldn't pay more than $5/mo (or a $29 one time fee for something self-hosted)
And that's awesome for you, and the millions/billions of people like you. Likewise, I think Figma is expensive (but I'm not a designer!).
But the Internet is big! A new company doesn't need that many customers to do well. It's smart to choose customers who value more heavily the problem you're solving. That's why there's Shopify $360/year in perpetuity and Magento for $20k+ per year in perpetuity and self-hosted WooCommerce for no licensing fee. And they are all able to be successful. Customers that value your problem are also the type who will suggest valuable brand extensions in the future.
I got the impression that this product is marketed toward businesses. If that's the case, keep in mind that $15/mo or $25/mo or $45/mo are all psychologically in the same bucket as expenses go, for most businesses. Even most solo operators aren't price sensitive to $10/mo for a business tool they have decided they want. Choosing $15 instead of $45 could literally mean you're leaving 2/3 of the value on the table. That's value that could have gone into e.g. acquiring customers, which typically has some monetary cost. (Customer Acquisition Cost & Churn are two very real costs that people tend to ignore when modeling these businesses. $15/mo definitely covers the servers, but does it cover Churn?).
The point is to pick your niche and pricing and do it deliberately.
(Also, look at some pricing psychology as I think $15 is probably not optimal from that perspective either.)
ps -- I could write another few pages about how you get a better class of customers (more engaged, better feedback, more tolerant of bugs in a new app, lower churn, etc.) at higher price points, but that's another topic.
Re: Show HN: Attract more customers by highlighting why people trust you
#54Re: Show HN: Attract more customers by highlighting why people trust you
#55Hey there HN community I'm Sharath co-founder at Shoutout. This is my first posting a product on HN so I'm pretty stoked at the same time heavily nervous about it! Five months ago, I had this idea of gathering all the shoutouts I get on Twitter under one place, and I thought it would be cool to launch an LP and validate it with everyone. As a no-code maker, I shipped the LP in less than 24hrs, got 120+ signups, and s…
If you are buying drugs and the dealer says "hey, by the way, I just want you to know I'm totally not a cop"... that is a huge red flag. I'm equally wary of random websites that feel like they need to prove trust to me.
Re: Show HN: Attract more customers by highlighting why people trust you
#56Earlier quoted context omitted.
True. Our algorithm decides which ones are the best shoutouts you can use and we suggest it to you.
My hunch is most of society wants trusted and unbiased reviews rather than filtering or manipulation. I doubt there is more money in that direction though
Re: Show HN: Attract more customers by highlighting why people trust you
#57Earlier quoted context omitted.
Also, you can't just pull tweets from the web and show them as testimonials. You will need to ask the sender for permission. (I would personally hate it if my tweets were pulled out of context and used like this for commercial purposes, without my consent.)
I can understand feeling that way, and I would too. But you've signed over to Twitter the right for them to display your tweets in any way they see fit, and they've given everyone else permission to embed your tweets wherever they want (subject to some TOS no doubt).
Re: Show HN: Attract more customers by highlighting why people trust you
#58Very interesting product, congratulations on the launch! Some initial feedback/suggestions: 1) Raise pricing, especially on the $15 plan. 2) The $50 plan looks like something agencies will pick up for their clients. So get ahead of that and charge more for that. Limit to N walls per domain or something. Then add agency plans that scale by # of domains where walls are posted. Agency plans probably should start at $99…
I feel like people instinctively suggest to "raise your price" here because that's just what you're supposed to say nowadays. Yes, in most cases, a lot of people undervalue the value of their work, but as someone looking for this type of thing right now, I wouldn't pay more than $5/mo (or a $29 one time fee for something self-hosted). I just don't think adding tweets to my site is worth +$225/yr CAD in perpetuity. OP…
Re: Show HN: Attract more customers by highlighting why people trust you
#59Re: Show HN: Attract more customers by highlighting why people trust you
#60Earlier quoted context omitted.
Also, you can't just pull tweets from the web and show them as testimonials. You will need to ask the sender for permission. (I would personally hate it if my tweets were pulled out of context and used like this for commercial purposes, without my consent.)
Uh, you absolutely can, unless the account is locked. All the person who tweeted can do is delete the tweet. You can embed any tweet anywhere you feel like (and actually the embed won't fully disappear when the tweet is deleted, but I digress).