>> I know for a fact this ideology is being pushed hard right now
And yet you have ironically failed to furnish evidence. OP rightly observes that the article is riddled with anonymous hearsay, and published by a tax exempt lobbying group. For those who choose to read comments first, here's a taste of what you have to look forward to in the article:
"says one of the fathers(...)'What he has a problem with is a movement that tells his children that America is a bad country and that they bear collective racial guilt. They are making my son feel like a racist because of the pigmentation of his skin' one mother says."