Earlier quoted context omitted.
No, devs don't buy customers from apple. Customers buy apps, and Apple takes a commission. No money flows from Developer to Apple (apart from to 100$ annual fee if you want to be anal about it).
No they buy access to customers. You can't sell to Apple's customer base unless you give them 30% of gross. The world where Apple charges that 30% commission to the devs after the sale or collects it from the customer during the sale is irrelevant. We fork over a lot of money to Apple for the privilege of selling to their customers.
Facebook is pushing back on Apple’s new iPhone privacy rules
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Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#732Earlier quoted context omitted.
No, that's not right. The app is the product, the customer is the buyer of the app, and the split of revenue is 70/30 (or 85/15 for small devs). Saying that developers are "buying" users makes no sense. Devs are not a customer of apple. If anything, devs are a supplier to apple. Since the net money flow is from Apple to Dev. As always, just follow the money.
Whether you consider the developers a customer of Apple paying for distribution, or a supplier to Apple who takes a cut, is ultimately a semantic distinction. But the conflict of interest it creates — that Apple retains a monopoly on how software is distributed to a device that you ostensibly “own” and sets rates to optimize for their own gain - is the case regardless of the semantics we use. (I’m not entirely oppose…
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#733Earlier quoted context omitted.
That's a wrong view. Customer in app market is the buyer of the app. Both Apple and devs are suppliers who each take a split. (Devs supply app itself, Apple supplies infrastructure and supporting services.)
Tell me more. So what would the nomenclature for the actual revenue generating side. I guess more generally, in a two sided marketplace is there specific verbiage for each “customer”?
First the money flows from from end user to Apple, and then from Apple to developer.
The simplest way to model it is as a supply from dev to apple, plus a value-adding supply from apple to end user.
People here are arguing it is a supply from end user to dev, plus a supply from Apple to dev. That's obtuse way to model it IMO. Then again those are the kind of people who probably devising tax avoidance schemes and making big bucks so what to I know.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#734Earlier quoted context omitted.
Apple just wants to be exclusive gateway to Apple customers. We are a product to both companies, even if Apple appears the lesser evil.
If Apple genuinely though that, you’d expect them to be selling access to their customer data to the highest bidder, but they aren’t. In fact they were offered billions of dollars in revenue by Google for customer location data in Google Maps. Apple turned it down and instead spent billions of dollars and several years building Apple Maps instead.