Earlier quoted context omitted.
It's one giant fighting another. Apple wants to destroy ad revenue and shift everyone to a paid App model because Apple can get its 30%. I bet you if Apple loses control of the AppStore for anti trust reasons, they would be all for ads.
That's Facebook's claim, yes. And when it comes to Apple News and even the App Store, Apple also serves advertising on behalf of its partners. It's also true that Apple themselves runs a lot of ads, and benefit from ad networks through the services they've integrated in the past. In fact, Apple justifies their 15-30% cut by suggesting that the App Store is itself a platform that promotes apps, and has featured apps i…
If you had broken this paragraph out into a separate post, it might get more and highly deserved attention.