The fact that Facebook appears to consider user consent an existential threat to their business model tells me everything I need to know about them right now.
Apple just wants to be exclusive gateway to Apple customers. We are a product to both companies, even if Apple appears the lesser evil.
Facebook is pushing back on Apple’s new iPhone privacy rules
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Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#72I will agree to the tracking. I like the ads on facebook. I have found out about a lot of interesting niche products from them.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#73> Apple says in the coming weeks, it will update its iOS software for iPhones to require apps to get explicit consent to track what people are doing on their phones for the purposes of sharing it with third-parties. That's all they are doing. They aren't preventing companies from tracking users in this way. They are just requiring them to get permission. Says a lot about Facebook's business model that this is a cause…
What is to stop Facebook from making a picture show up all fuzzy and then tell the user that they should opt-in to tracking to get the highest resolution pictures.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#74The Grace Jones ad is discussed in more detail here: https://adage.com/article/media/facebooks-new-commercial-nar...
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#75Facebook's behavior becomes more and more disgusting with their continued push against privacy and transparency. although I think a 30% cut by apple in app store is too much I prefer apples way of building something users actually want to buy.
There is 0 drawback for users to ask for their consent before tracking them and sharing that data with who knows whom.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#76> Some apps, like Facebook, allow for some data tracking to be manually disabled. But by default, it is turned on. That gives the company reams of personal data on who we are and what we are doing, which it then vacuums up, packages and sells. My understanding is that Facebook does not sell this data, but rather lets advertisers create hyper-targeted ads, which are only possible because of this data. Edit: Certainly…
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#77The fact that Facebook appears to consider user consent an existential threat to their business model tells me everything I need to know about them right now.
It's not just them. Anyone who still has the wrong assumption that targeted advertising even works is in for a massive revelation.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#78I don't have Facebook and I'm generally skeptical of Apple's pro-privacy messaging. However, seeing this response from Facebook has gotten me very excited for this update. There must be more to it then Apple's generic 'Most Advanced Update Ever' marketing. I'm still skeptical of Apple's commitment to privacy, but I'm certainly happy to get this update. Apple should thank Facebook for the free marketing.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#79What spin. "This will hurt small businesses in TV and Radio." Really!? That's the best argument they can come up with?
The actual quote: Facebook has also launched a website and taken out full-page advertisements in newspapers, in addition to a recent TV and radio ad push, to put a spotlight on how many small business owners depend on targeted ads. This is definitely a true statement. The vast majority of small businesses who advertise on FB will be hurt by this change. The best estimate to date is a 20-30% drop in marketing efficien…
I worked at a small hardware store as a kid and we got all our business from word of mouth. IDK what the best argument here is, so I suppose I'm just admitting my feelings with this comment.
Re: Facebook is pushing back on Apple’s new iPhone privacy rules
#80In the future, you'll get to choose whether your phone vendor sells your data or censors what content you can access on it. It's gonna be great.