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Google Analytics: Stop feeding the beast

casparwre.de

261–270 of 401 posts

Re: Google Analytics: Stop feeding the beast

#261
post #232

Personally I never stopped using AWStats to process my nginx access logs. Its appearance is "rustic" for sure, but it provides every statistic I care about: https://www.awstats.org/

Came here to essentially post the same thing. If you're on some form of basic hosting with a Cpanel, you probably already have it installed or a click away.

Google can't entice me enough to bother adding load to my sites.

Re: Google Analytics: Stop feeding the beast

#262
post #106

Google analytics is great. It has its issues, but overall 1. They've built a working product that is easy to connect and use 2. It fits to a lot of use cases and barely has issues 3. Easy to start using, no engineering overhead 4. I don't understand what the author trying to say. Should google be a charity? Or should they stop making good product? Or does the author want to cover the cost of all the other product tha…

I don’t think anyone is disputing the greatness of Google Analytics on a functional level. The problem is that indeed Google isn’t a charity and will not give away such a powerful tool for free without getting something in return. That return is the privilege of stalking all your website’s visitors, which are often not aware of the tracking and have no say in the matter. Furthermore it would be against the GDPR if it…

That's a great way to monetize. I have my website, it runs on GA and I'm happy to share the data instead of paying cash. I have under 1000 visits a day. I agreed on the agreement.

Re: Google Analytics: Stop feeding the beast

#264

Earlier quoted context omitted.

> Don't use analytics at all but focus on your product. Huh? Analytics is how you focus on your product. By instrumenting your product with analytics, you can find out if customers are using your new useful feature or if they can't find it. If they're performing a task quickly because it's easy, or slowly because they're struggling with the UX. And you find out that customers on a certain mobile device are suffering…

> Huh? Analytics is how you focus on your product. For the first decade of my career, I really believed this, and spent a lot of time doing split tests, and studying analytics, and trying to "make things better" by understanding the numbers as they were given to me. This was a mistake. I've since learned that these numbers will rarely help me make meaningful improvements to my product, and my business. Sure, they can…

I'm with you in having come around on not trying to cram everything into that hole of testability. But I do think there's room, specifically when it comes to testing your ideas. It's rare to look at data and see what the problem is, but it's common to come up with a hypothesis for what the problem is and a way to experimentally measure whether you new solution has actually made a dent.

Re: Google Analytics: Stop feeding the beast

#266

The funny thing is that this is essentially a giant ad for this person's business, and their website uses GA (lol). I've noticed this is an increasingly popular tactic on Reddit and HN. You clickbait people to an article backed with no data that you know will tickle people's emotions. Then at the end you include a call to action to use their service because it will save the world. I used to hate GA as well as ads in…

To be clear, the author doesn't seem to be associated with the alternatives listed at the bottom, although they do have a single line below a divider about a wholly unrelated side project.

I don't think there's a problem with posting not-very-substantive articles like this on HN - it's a forum, not just a link aggregator. They often serve as good jumping off points for discussion, especially opinions to the contrary like yours (which I am glad to have read).

Re: Google Analytics: Stop feeding the beast

#267
post #225

Earlier quoted context omitted.

I echo your sentiments on Costco but this is an argument for different metrics, not an argument against analytics. There is no chance that Costco doesn't use analytics. They might not A/B test their online button colors for highest conversion rate, but I'd bet they have their own set of analytics to determine product quality, sales, returns, viability, etc.

This, thank you. I feel like people are making big assumptions about what "analytics" are that don't even begin to cover the whole spectrum of analytics.

It's an oversimplification. You can still understand what they mean, especially with their example.

If someone says "I hate traffic," you probably wouldn't assume they're talking about the entire spectrum of traffic.

Re: Google Analytics: Stop feeding the beast

#268
post #3

Here's a crazy idea: Don't use analytics at all but focus on your product. If your success relies solely on "improving conversions" by tracking your users and then changing the position and color of your "Checkout" button then maybe try setting yourself apart such that customers want to buy your product even despite an obnoxious purchasing flow. Only then start optimizing it. More serious thoughts: Google Analytics i…

> Don't use analytics at all but focus on your product. Huh? Analytics is how you focus on your product. By instrumenting your product with analytics, you can find out if customers are using your new useful feature or if they can't find it. If they're performing a task quickly because it's easy, or slowly because they're struggling with the UX. And you find out that customers on a certain mobile device are suffering…

or just sell something useful

Re: Google Analytics: Stop feeding the beast

#269

Earlier quoted context omitted.

> Huh? Analytics is how you focus on your product. For the first decade of my career, I really believed this, and spent a lot of time doing split tests, and studying analytics, and trying to "make things better" by understanding the numbers as they were given to me. This was a mistake. I've since learned that these numbers will rarely help me make meaningful improvements to my product, and my business. Sure, they can…

> but they simply aren't going to show me how to create an ingenious idea that takes things to the next level. Of course not. There's no substitute for straight-up creativity and deep thinking. But once you have your ingenious idea, you still have to design it, make sure it's clear to users, that they find it and can use it effectively. Your "ingenious idea" may turn out to be largely sabotaged if a button you though…

If you are unable to find out that 90 percent of people can't use a major feature that you thought would differentiate your product, you are missing all forms of feedback, including much more important sources besides analytics.

Re: Google Analytics: Stop feeding the beast

#270
post #3

Here's a crazy idea: Don't use analytics at all but focus on your product. If your success relies solely on "improving conversions" by tracking your users and then changing the position and color of your "Checkout" button then maybe try setting yourself apart such that customers want to buy your product even despite an obnoxious purchasing flow. Only then start optimizing it. More serious thoughts: Google Analytics i…

100% agree. I used to be a very "analytics focused" product manager until I joined an enterprise software company that hardly uses them and is wildly successful. We're succesful because we talk to our users about everything. I spend most of my time talking to customers and watching them use the software. We occasionally use analytics to help us validate hypotheses or assumptions, but that's always complimented with a…

Enterprise-focused companies are often some of the most user-hostile, opaque organizations in the world. I would rather a company post prices and documentation openly (with analytics) rather than requiring me to sign up for at least an account, and more often, a one-hour sales call to get any information at all.
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