81–90 of 441 posts
Reddit seems even better than Facebook at owning your mind.
Considering the enormity of what you're saying, more details would be nice.
6 billion dollars seems cheap is my original thought but really it seems like a good amount. Reddit can't really expand a significant amount more(as evidenced by their moves into video) and the monetization is terrible(who wants to buy Reddit premium, or advertise on Reddit?)
Advertising is largely untapped on Reddit though. Forgetting about the main subreddits and meme communities and whatnot, you have captive audiences for small niches. Say you sell bespoke bike parts or audiophile-quality headphones, there are subreddits for that. Or say /r/pcmasterrace is an opportunity for Asus, Corsair, etc. I assume many companies are already active on Reddit, but there’s an opportunity for Reddit…
Saddens me how far the site has fallen. The abysmal mobile experience shoehorning you into using their low quality app is frustrating. It makes sense, need to monetize and appeal to the average internet user, but it bums me out there isn't a great replacement as of now. Many small communities that I like, but one of my favorite search queries is "_________ reddit" Need to understand timeshares? Want the best rice coo…
I think a lot of that has to do with changes in the google search algorithm. Years goneby forum posts and discussion boards were frequently featured at the top of many searches. Nowadays you have to give google a hint as you suggest. I don’t know why it was changed, but I suspect that the reason is that very few forums have ads on them and google would prefer to send you to ad rich sites.
What feels like a big missed opportunity for Reddit is having a front-page without the low-quality subreddits. People often say to just never visit /r/popular because of all the garbage, but it's unfortunately the only way to discover subreddits when you’re not looking for anything in particular. Sure, if you know what you're looking for, it's pretty easy to find the appropriate subreddit. But if you just want to wan…
Whatever makes the front page "trashy" (whatever you mean by that) would also make your hypothetical modified front page so.
Reddit at this point is a native advertising platform (not just the "promoted" stuff; much of the content on popular subs is astroterfing/native advertising too) with some "niche" communities that are always inferior (worse information, less informed members) than the equivalent StackExchange or dedicated website and message board that's been around for decades. It's a garbage website.
For those doubting this, remember that Reddit was bootstrapped by Spez and Alexis (by their own admission) posting stories through many sockpuppet accounts to make the early community seem larger and faster-growing than it really was.
EDIT: https://arstechnica.com/information-technology/2012/06/reddi...
6 billion dollars seems cheap is my original thought but really it seems like a good amount. Reddit can't really expand a significant amount more(as evidenced by their moves into video) and the monetization is terrible(who wants to buy Reddit premium, or advertise on Reddit?)
Most Reddit readers worth real advertising $ use ad blockers of one kind or another. I’m happy for the Reddit team, and hope they’re able to make a responsible revenue stream out of the fundraise.
That said on the bunch of times I've tested reddit paid ads its always has one of the worst ROI's. A good organic campaign is far better if you have the ability to engage people in a genuine way.
Reddit is a top ten site in the US, but is valued at a fraction of its competitors. The main worry I have for reddit moving forward is how do you monetize a userbase that is HIGHLY resistant to change. They're pushing heavily into their new mobile app, which is a solid start as an ad platform, but the old crowd on reddit all came from Digg after Digg tried to change their model to support more revenue. Their users wi…