> By my count, this is the fifth time that the Japanese automaker has quit F1 Makes you wonder how serious one should take this announcement. > our current goal of "electrifying two-thirds of our global automobile unit sales in 2030" Sounds ambitious, but we know by now that nobody - no company, no government - has ever met any of their climate pledges.
They’re not electrifying their fleet by 2030 because they want to make the world a better place through technology. They’re doing it because in 2035 they lose access to the world’s 4th largest economy - California. No manufacturer can take that kind of hit. All manufacturers see the writing on the wall - they need to invest in EVs or perish. In 10 years if it looks like a majority of manufacturers are successfully ma…
every jurisdiction has already announced similar plans. California is not a leader here.
https://en.wikipedia.org/wiki/Phase-out_of_fossil_fuel_vehic...