Better targeting of ads based on content rather than visitors seems like a great idea... who is doing this?
New iOS privacy feature may end an era of personalized ads
271–280 of 385 posts
Re: New iOS privacy feature may end an era of personalized ads
#272Earlier quoted context omitted.
You are making 3 arguments, all not proven: 1. People cannot live without smartphones. I wonder how the past 10,000 were: how people made phone calls 100 years without smartphones, how they paid with card or cash, how to live without Facebook or WhatsApp. It must be terrible to be so entitled. 2. When people need smartphones, they should afford iPhones. Why a $100 Huawei is not enough? 3. When people have needs, some…
1. You could make the same argument about fridges, electricity, light bulbs, vehicles (yours or by proxy), houses, chairs, agriculture. The point is that not having a smartphone available to you puts you on the margins since at this point it's assumed that everyone has one. Every restaurant in our area is now doing virtual no-touch menus that require scanning a QR code and requiring online ordering for take-out. Like…
I don't think he's wrong. Society has expectations and throwing money to buy things works. I don't have Uber and Lyft and that puts me at margins with society. Does that mean they're essential apps? Making life difficult and annoying is just how many people without money live.
Re: New iOS privacy feature may end an era of personalized ads
#273Earlier quoted context omitted.
iPhones have longevity. The iPhone 5s from September 2013 has been receiving regular security updates, the latest being iOS 12.4.8 on Wednesday. It was the first 64-bit phone, and first iPhone (first phone?) with a Secure Enclave. They can be had for <$100 in good condition.
BTW, every one says this - but nobody uses it like a daily driver. Yes, it will work as a spare - with just one app - like whatsapp - but for many poor - they need 1. Uber or Ola 2. Facebook or WhatsApp 3. linkedin to whatever local app 4. youtube Why dont you try to use it for a week with all your existing apps? If it works as good - why would anyone buy newer?
iPhones very strictly limit background processing. This isn't a problem whatsoever, Uber doesn't take up 16GB of storage.
Re: New iOS privacy feature may end an era of personalized ads
#274I have a serious question. Obviously if one were to choose between an ad-free experience and an ad-full experience, one would choose ad-free. But, if ads were needed for monetization, wouldn't you choose personalized vs non-personalized? Personally, I would go with personalized because a non-personalized experienced usually has no relevancy and frankly it is inefficient use of money in this world. From there, it real…
I’d prefer ads that are not relevant to me because the chance of them manipulating me psychologically into doing something I wouldn’t rationally do is lower.
Advertising is the new smoking. We do not fully understand the damage it does to society and our planet, but it is huge.
Re: New iOS privacy feature may end an era of personalized ads
#275Earlier quoted context omitted.
iPhones have longevity. The iPhone 5s from September 2013 has been receiving regular security updates, the latest being iOS 12.4.8 on Wednesday. It was the first 64-bit phone, and first iPhone (first phone?) with a Secure Enclave. They can be had for <$100 in good condition.
So do Android devices, I'm using a Samsung SIII from 2012 as 'work phone' when doing rough work on the farm etc. The device runs Android 9 (LineageOS 16), I have not felt the need to update it to 10 yet. It has a user-replaceable battery but since it still lasts for about 2 days of normal use (playing around 8 hours of audio per day) I have not yet replaced it. I did put in a larger microSD card to support a larger o…
That's cool, but I doubt the people in need of a cheap phone have the wherewithal to install and maintain Lineage.
Re: New iOS privacy feature may end an era of personalized ads
#276This is a big reason why I continue to use apple devices. They seem to be one of the few large tech companies that aligns themselves with users rights to privacy. Apple isn’t perfect. But they build very good privacy and security into their products. And they structure their UI and defaults in such a way that the average user benefits with no effort or specialized knowledge.
But they build very good privacy and security into their products. And they structure their UI and defaults in such a way that the average user benefits with no effort or specialized knowledge.
Sometimes they do, and I agree that they're much better than a lot of big tech companies.
Still, their insistence on tying almost everything to iCloud and then not encrypting iCloud properly is a major black mark against them, which severely reduces the usefulness of their devices and associated services if you value privacy and security.
Re: New iOS privacy feature may end an era of personalized ads
#277Once this feature is released and verified live, this is a big reason for me to potentially move back to iPhone.
I just hope Apple follows through on their promises and not backout of it like they did with some of the end to end encryption stuff with iCloud.
Re: New iOS privacy feature may end an era of personalized ads
#278Earlier quoted context omitted.
Personalized ads is a way to trick you into buying something which you had not necessarily planned to buy, i.e. psychological manipulation. The more they know about you, the better they can manipulate you into buying their product (whether you actually need it or not). I don't understand how anyone would agree on that.
I'm not fond of the current display of ads on websites and I block them mercilessly. If I'm looking for shoes, I'm shown more shoes in ads (this is my reality right now.) How is that trickery? Unless you're considering any advertisement manipulation. The part where the current model falls down is it doesn't stop (since there's no means to really show that one isn't interested) and a big ticket item like a toilet beco…
To me, it feels like saying computers will never beat humans at _______ game to claim that computers will never be able to manipulate human decision making.
Marketers have already done this without targeted advertising for decades and gotten extremely good at it. Now they have the equivalent of nuclear weapons (individual profiles and data) and you still think it's going to turn out ok for the people?
Re: New iOS privacy feature may end an era of personalized ads
#279This is a big reason why I continue to use apple devices. They seem to be one of the few large tech companies that aligns themselves with users rights to privacy. Apple isn’t perfect. But they build very good privacy and security into their products. And they structure their UI and defaults in such a way that the average user benefits with no effort or specialized knowledge.
“Apple isn’t perfect.“
That’s the understatement of the year! Today I just found out that iOS will not show you the size of the videos for example. And there is no easy way to get it.
Re: New iOS privacy feature may end an era of personalized ads
#280This is a big reason why I continue to use apple devices. They seem to be one of the few large tech companies that aligns themselves with users rights to privacy. Apple isn’t perfect. But they build very good privacy and security into their products. And they structure their UI and defaults in such a way that the average user benefits with no effort or specialized knowledge.
But they build very good privacy and security into their products. And they structure their UI and defaults in such a way that the average user benefits with no effort or specialized knowledge. Sometimes they do, and I agree that they're much better than a lot of big tech companies. Still, their insistence on tying almost everything to iCloud and then not encrypting iCloud properly is a major black mark against them,…
On the other hand, tying everything to iCloud and then losing all your data because you replaced your sole device and forgot your password would be disastrous. This is the scenario that requires Apple to retain the keys to your iCloud, and as long as they have those keys, they can be compelled to decrypt it under lawful government order.