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Apple didn't solve that the ad industry is an alternative for paying to see a website's content. So what will happen is that: - Safari/iOS users will be required to pay for a ad-supported website - Safari/iOS users will be denied access to the website
Maybe the open source promise of Android was indeed a lie. To me this industry has no value to society at all. Not a fan of Apple, but they seem to be serious about privacy showing other companies how it is done. Microsoft could have really established itself as an alternative to Google on the same front, but they utterly failed by mirroring the worst aspects of the disastrous landscape we see on mobile devices. I ho…
1. Apple users are the ones that cannot browse without adblocker. Safari is not as good as ublock-origin
2. Most Apple users use google maps.
> Not a fan of Apple, but they seem to be serious about privacy
If they are honest then they can remove the default search engine from Google to DDG or whatever. They get billions from Google for default search engine.
https://www.theverge.com/2020/7/1/21310591/apple-google-sear...
BTW, Apple need to release a good search/maps product before complaining.
3. Even the cheapest iPhone cannot be afforded by > 80 % world.
They do not care about >80 % world popln? They too need smartphones.
Earlier quoted context omitted.
These conversations are always so one-sided on HN. Not only is 're-targeting' immensely useful, it absolutely increases conversions. Targeting in general helps quite a lot. Ad targeting is the opposite of evil, it actually increases relevance by a significant degree, and increases market efficiency, wherein surpluses go to both sides. There's a huge market for products and services out there and it's getting harder t…
Unless, you know, by buying ads on snowboarding gear focused sites, as the industry has done for decades in the print industry.
To anyone that took GDPR seriously and not as a reason to shove another popup in everybody's face this doesn't come as a surprise It will be even better when advertisers (that is, the ones that pay for ads, not the ad networks) realize that "over tracking" and retargeting are just ways of parting them with their money but doesn't increase conversions. You have basic info about your user, you don't need to track them…
These conversations are always so one-sided on HN. Not only is 're-targeting' immensely useful, it absolutely increases conversions. Targeting in general helps quite a lot. Ad targeting is the opposite of evil, it actually increases relevance by a significant degree, and increases market efficiency, wherein surpluses go to both sides. There's a huge market for products and services out there and it's getting harder t…
This is an optimistic viewpoint. It absolutely can happen like this, but it's not always the case.
Ad targeting can decrease relevance as you get chased around the web by ads for something you looked at once, market efficiencies go directly to the seller, so it's their choice to pass on to the customer or not. Customers don't inherently need to buy things with a few notable exceptions, so advertising is getting them to pay for things they may not need or may not want. And lastly, with the complex market for advertising, it's only large and/or technically savvy companies that can navigate the complexity, so they raise ad prices and mean that your average small provider neither understands the market nor can afford it.
This is the pessimistic case. Obviously it's also not all like this either, but I think there's truth to both and we need to find ways to get the best of both sides.
To anyone that took GDPR seriously and not as a reason to shove another popup in everybody's face this doesn't come as a surprise It will be even better when advertisers (that is, the ones that pay for ads, not the ad networks) realize that "over tracking" and retargeting are just ways of parting them with their money but doesn't increase conversions. You have basic info about your user, you don't need to track them…
These conversations are always so one-sided on HN. Not only is 're-targeting' immensely useful, it absolutely increases conversions. Targeting in general helps quite a lot. Ad targeting is the opposite of evil, it actually increases relevance by a significant degree, and increases market efficiency, wherein surpluses go to both sides. There's a huge market for products and services out there and it's getting harder t…
Hogwash. Do you know what the "long tail" refers to? It refers to the whole network of independent retailers that extend the reach of a manufacturer. That connection is organic, if your products are any good.
The only reason companies are struggling with their long tail is because they want to have it all: they want ultimate control over their long tail instead of delegating it to the market, and finding that that's a hard thing to do.
AKA, "Companies that subvert the market are struggling to connect to their customers". News at 11.
But doesn't this privacy setting get nullified anyway by companies tracking your device at the cellular network level? I'm not too familiar with it, but regardless of whether you accept cookies, etc., they are able to ID you through your carrier anyway?
I'm not aware of this happening at a large scale outside of the networks themselves, do you have any references for this?
At long last! And now I'll know why I pay more for an iPhone.
You can always opt out ad tracking in iPhone, even today, by using Limit Ad Tracking option in Settings.
Please iPhone may be private but if you use Google search you lost already.
It is a double-whammy. You pay lot to apple and then lost privacy to google/netflix/cnn/ here or whomever.
Earlier quoted context omitted.
Unless, you know, by buying ads on snowboarding gear focused sites, as the industry has done for decades in the print industry.
Or on apps about snowboarding, or on fora related to snowboarding, or by paying snowboarding content creators, there's a wealth of opportunities out there. I don't give a damn about snowboarding when I'm browsing, say, twitter. (Which, incidentally, for some reason has borked itself into thinking I like rowing.)
Instead of that they want to shove their new snowboard ads on every blog not connected to snowboarding you see because you searched "snow" once on Google