Brace yourself for the tide of MLM FB shops
Introducing Facebook Shops
31–40 of 286 posts
Re: Introducing Facebook Shops
#32Why have 2 different shops on Facebook and Instagram, it will lead to more confusion. Also what about for folks who don't use either of those services?
Plenty of brands were already doing lead-gen to their products through Instagram, whether through ads, or just by creating a photo/video of their product that started trending (in a way similar to how you'd expect a pretty craftwork to trend on Pinterest.) I think Instagram even already has the inline "purchase the thing this is a picture of" flow—though right now it's just in the form of a modal webview to the partner's shop product page for the relevant item.
The "Instagram Shop" part of the offering they're describing, sounds less like an independent system, and more like a way for independent creators to get the same benefits as those large partners, where they can take a picture of the fancy sweater they made, have it appear on trending, and then there can be a "Buy" button right there on the post everyone's sharing. It's an Instagram integration for the Facebook Shop system.
I also don't think there's going to be a separate "Instagram Shop" landing page for a given account, per se; if there is an index view, it'll just be a collection of the buyable items posted by a given Instagram account. The expectation, though, would be that "buyable" posts would just be part of a brand page's regular feed of posts. The "buy button" is just an enhancement to what the account was already doing, rather than a whole separate storefront to set up.
I'm guessing, in the end, what you'd really be purchasing via the Instagram hosted inline purchase flow, is a Facebook Shop product SKU. You'd probably get an email from Facebook Shopping about your product, etc. In other words, "Facebook Shop" would be a payment processor / hosted commerce backend, that happens to have a flagship front-end UX; and Instagram would be an alternative front-end UX.
> Also what about for folks who don't use either of those services?
Given the way they seem to be building it, there's definitely some backend core with an API that looks a lot like Shopify's API. I'm guessing they'll offer third-party developer access to that API.
Re: Introducing Facebook Shops
#33With the rise of services like Shopify, Etsy, etc. why are independent product manufacturers in the US / Europe still using Amazon? Is it the lack of the supply chain / item delivery that Amazon provides so well or is it something else? Hearing about how Amazon undercuts pretty much every seller on their system makes me think that sellers would be willing to jump in a heartbeat if given a viable alternative. Facebook…
Many potential customers use Amazon as a search tool, as well as a source for (slightly) trustworthy reviews. If you are off Amazon, you miss out on those customers.
In addition to that, making your own webstore used to be more complicated and difficult than it is now; platforms like Shopify have really lowered the barrier to market entry.
Re: Introducing Facebook Shops
#34how are those going to magically just-work without logistics and conflict resolution?
Re: Introducing Facebook Shops
#35Re: Introducing Facebook Shops
#36"We’re also working more closely with partners like Shopify, BigCommerce, WooCommerce..." Is Facebook Shops not a direct competitor to Shopify? Or is this just "embrace, extend, and extinguish"?
My guess is that they will try to integrate Shopify sites into the platform, to give the FB Shops platform some momentum, then gradually push the non FBS stores down the page. My reasoning is that they are emulating Google. Alternatively, they could be looking to make FB Shops an advertising platform, similar to Amazon Seller Central, where they don't care who you buy from, but they want each seller to pay for ads an…
Although being a simple shopify drop in replacement would have its advantages in simplicity, there is probably more long term potential if they embrace multi-channel sales, and become a storefront management tool ala https://www.ecomdash.com/ and https://www.shipstation.com/ Some people are going to keep shopping on amazon, some on ebay, some on walmart, some on etsy, some directly on websites.
Im not saying that's what they are doing, but its a way to skim off all transactions instead of trying to force business into facebook.
Re: Introducing Facebook Shops
#37Earlier quoted context omitted.
Out of curiosity, has doing this disrupted your web browsing experience in any way? I'd like to do this but I'm kind of afraid of alienating 75% of the web that relies on the FB JS SDK for something (I'm not really sure if this is the case, but it might be?) EDIT: thanks for the responses. Will block at DNS :)
By "disrupt", do you mean "improves immensely"? It depends on how much FOMO you suffer from. For instance, the folks that I used to do music jams with (picture middle-aged folk playing bluegrass) have moved to FB Live(?) for some things. I don't see those, nor participate. That's okay, we do our own non-proprietary chat once a week in lieu of live jammin'. Local animal shelter posts stuff on FB, most of which I can l…
Thanks, this sounds great to me.
Re: Introducing Facebook Shops
#38Finally some honesty, good riddance to feel good nonsense about persons, being connected and the like - it's all about the money.
Re: Introducing Facebook Shops
#39Is it US only?
US Only and selected shops for now.
Re: Introducing Facebook Shops
#40Earlier quoted context omitted.
Out of curiosity, has doing this disrupted your web browsing experience in any way? I'd like to do this but I'm kind of afraid of alienating 75% of the web that relies on the FB JS SDK for something (I'm not really sure if this is the case, but it might be?) EDIT: thanks for the responses. Will block at DNS :)
The only problems I could see is that some services that ONLY auth via Facebook will not work. Having stated that, consider if you eliminate Facebook from your life and have issues on the web, and the answer to those issues is not "create a Facebook account" then it should be relatively safe to remove Facebook from your life.
Yep, I've already deleted my FB account since like 2014 but I know that a lot of sites load their SDK in order to track still. Thanks.