I own Apple Logic and thus I'm grateful for the continuous updates. On the other hand, I'm mystified why Apple continues its investment in this audio program. Yes, when Steve Jobs bought Logic from Emagic in 2002, it made strategic sense to fortify Apple's "software portfolio" to make Mac hardware more attractive. But that was before the surprising massive success of iPhones in 2007. Now, it seems like sales of Logic…
Apple unveils biggest update to Logic since the launch of Logic Pro X
41–50 of 252 posts
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#42I own Apple Logic and thus I'm grateful for the continuous updates. On the other hand, I'm mystified why Apple continues its investment in this audio program. Yes, when Steve Jobs bought Logic from Emagic in 2002, it made strategic sense to fortify Apple's "software portfolio" to make Mac hardware more attractive. But that was before the surprising massive success of iPhones in 2007. Now, it seems like sales of Logic…
My guess is that Apple knows a lot of people need to keep on buying macs to use Logic and Final Cut. Look at the price of Logic compared to other DAWs. Apple is almost giving it away for free. It only costs $200 but in contrast comparable DAWs cost many times that. Ableton Live Suite costs $750. Nuendo costs $1000. Etc. AFAIK Aperture never had such a hardcore following and didn't offer such a unique product. The pho…
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#43I own Apple Logic and thus I'm grateful for the continuous updates. On the other hand, I'm mystified why Apple continues its investment in this audio program. Yes, when Steve Jobs bought Logic from Emagic in 2002, it made strategic sense to fortify Apple's "software portfolio" to make Mac hardware more attractive. But that was before the surprising massive success of iPhones in 2007. Now, it seems like sales of Logic…
Came here to ask the same question and so far none of the answer seems convincing to me. It would have made a little more sense if they had released this update as Logic Pro 11 and charges some upgrade fees. Instead it is free. To put it into perspective, Logic Pro X user has been getting free update for nearly 7 years running! I think one possible reason / theory is that the resource allocated to Logic is so small (…
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#44Earlier quoted context omitted.
My guess is that Apple knows a lot of people need to keep on buying macs to use Logic and Final Cut. Look at the price of Logic compared to other DAWs. Apple is almost giving it away for free. It only costs $200 but in contrast comparable DAWs cost many times that. Ableton Live Suite costs $750. Nuendo costs $1000. Etc. AFAIK Aperture never had such a hardcore following and didn't offer such a unique product. The pho…
Bitwig 400$, expensive, but closer to the goal and it seems that it provides more content.
But it's still the underdog. If it becomes more popular I'm sure the price will go up at some point.
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#45Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#46Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#47Earlier quoted context omitted.
It doesn't really make much sense from a $ perspective and really only serves as a lesser (and rapidly diminishing) halo effect for the rest of the brand. Logic is one of those programs that keeps people on Macs. I'm sure I don't need to explain this to a Logic owner but audio engineering and production was strictly a Mac-only affair in the past and that has rapidly changed over the past decade. Macs have gotten incr…
I agree with you wholeheartedly on the halo effect point. Without Logic and Final Cut, there’s no reason to not run Protools and Adobe Suite on a cheaper PC workstation. I’m curious about your statement that professional-grade audio software had historically been a Mac-only affair. Is that really true? I was using some pretty serious audio production software in Windows as early as 2003. What kinds of software were M…
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#48Earlier quoted context omitted.
Bitwig 400$, expensive, but closer to the goal and it seems that it provides more content.
Bitwig is amazing, specially now with The Grid. But it's still the underdog. If it becomes more popular I'm sure the price will go up at some point.
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#49Earlier quoted context omitted.
Came here to ask the same question and so far none of the answer seems convincing to me. It would have made a little more sense if they had released this update as Logic Pro 11 and charges some upgrade fees. Instead it is free. To put it into perspective, Logic Pro X user has been getting free update for nearly 7 years running! I think one possible reason / theory is that the resource allocated to Logic is so small (…
Don't worry, Apple gets their money back on the hardware.
Re: Apple unveils biggest update to Logic since the launch of Logic Pro X
#50I own Apple Logic and thus I'm grateful for the continuous updates. On the other hand, I'm mystified why Apple continues its investment in this audio program. Yes, when Steve Jobs bought Logic from Emagic in 2002, it made strategic sense to fortify Apple's "software portfolio" to make Mac hardware more attractive. But that was before the surprising massive success of iPhones in 2007. Now, it seems like sales of Logic…
My guess is that Apple knows a lot of people need to keep on buying macs to use Logic and Final Cut. Look at the price of Logic compared to other DAWs. Apple is almost giving it away for free. It only costs $200 but in contrast comparable DAWs cost many times that. Ableton Live Suite costs $750. Nuendo costs $1000. Etc. AFAIK Aperture never had such a hardcore following and didn't offer such a unique product. The pho…
At the time, sure - but none of my friends and contacts who do part-time and professional photography have anything good to say about Adobe Lightroom - the move to Lightroom CC left a bad taste in everyone's mouth, as have the many Cloud-related SNAFUs (apparently a couple of years ago Adobe screwed-up Lightroom's non-destructive edit files and caused a load of people to lose all their Lightroom work - and times when people are unable to authenticate with Adobe so they can't even open the program). Apple would be on to a sure-winner by re-launching Aperture, especially if they give it the visual indexing features present in Apple's existing photo-management products.