31–40 of 101 posts
"According to Mullins, the issue was not just the new taste, but that the company had done something “un-American” - taken away his “freedom of choice”." Ah the good old "I want freedom of choice, but if you exercise yours then that's un-American". And we think that entitlement is a 21st century invention.
Earlier quoted context omitted.
yes, in the US anyways corn syrup is used in place of sugar cane which is used in say Mexico
I don't believe this is (100%) true anymore. Mexican Coke you buy in the US is sweetened with cane sugar, but Mexican Coke you buy in Mexico is often sweetened with high fructose corn syrup.
The US uses corn syrup because the US government heavily subsidizes corn. Some Mexican producers in Mexico do use corn syrup, which is a cheap import from the US, but even here the majority use sugar.
This kind of thing happens in with other countries as well. In New Zealand you can get local coke which is sugar-sweetened or imported American coke with corn syrup. People didn't switch to corn syrup because it's better or even cheaper in and of itself, they switched because the US government goes to ridiculous lengths to make it cheap.
I wish someone would spill the secrets of how New Coke came to be from inside CocaCola's offices. From the boardroom to the marketing dept, to the "chefs" who made the new recipe. Now that would be an interesting read. To see the decisions that were made and office politics that shaped what almost caused CocaCola to go under.
The path to New Coke was quite simple, actually. Coke learned that in blind taste tests, consumers overwhelmingly preferred Pepsi to Coke, by a wide margin and repeatable across a wide range of tests. The preference was simple - Pepsi was sweeter, and in blind taste tests people overwhelmingly preferred the sweeter drink. This hard data was seen as indicating a looming crisis and management felt the need to act and a…
Earlier quoted context omitted.
I don't believe this is (100%) true anymore. Mexican Coke you buy in the US is sweetened with cane sugar, but Mexican Coke you buy in Mexico is often sweetened with high fructose corn syrup.
You are right that it is not 100% true, but it is mostly true. The US uses corn syrup because the US government heavily subsidizes corn. Some Mexican producers in Mexico do use corn syrup, which is a cheap import from the US, but even here the majority use sugar. This kind of thing happens in with other countries as well. In New Zealand you can get local coke which is sugar-sweetened or imported American coke with co…
FWIW.
Who else remembers the original Crystal Pepsi, before they changed the formula? I will admit I drank that stuff like water.
I wish someone would spill the secrets of how New Coke came to be from inside CocaCola's offices. From the boardroom to the marketing dept, to the "chefs" who made the new recipe. Now that would be an interesting read. To see the decisions that were made and office politics that shaped what almost caused CocaCola to go under.
The path to New Coke was quite simple, actually. Coke learned that in blind taste tests, consumers overwhelmingly preferred Pepsi to Coke, by a wide margin and repeatable across a wide range of tests. The preference was simple - Pepsi was sweeter, and in blind taste tests people overwhelmingly preferred the sweeter drink. This hard data was seen as indicating a looming crisis and management felt the need to act and a…
"According to Mullins, the issue was not just the new taste, but that the company had done something “un-American” - taken away his “freedom of choice”." Ah the good old "I want freedom of choice, but if you exercise yours then that's un-American". And we think that entitlement is a 21st century invention.
Although the new definition of entitlement - that means exactly the opposite of the old definition - is.