And the completed rubrics of each of the applications here: https://www.sfmta.com/sites/default/files/reports-and-docume...
With other related documents here: https://www.sfmta.com/reports/2019-scooter-application-evalu...
While the rubric grading might have seemed overly strict and bureaucratic, keep in mind that at the end of the day it's intended to stand up in court because the SFMTA could get sued given how high the stakes are and would have to demonstrate that it was a fair and transparent process.
As well, the priorities are very different now compared to 2018. The initial pilot accepted open-ended proposals and had the goal of determining whether scooters were in the public interest at all - Scoot and Skip won because their applications addressed concerns that none of the other applicants did (https://www.sfmta.com/projects/powered-scooter-share-permit-...).
This process was essentially an RFP where the SFMTA was clear on what they wanted, meaning that the firms with more operating experience, better equipment, and a stronger financial position had an advantage.