Earlier quoted context omitted.
And how much has it cost Microsoft? Apple was able to successfully take the base of MacOS and port it’s operating system to a much lower spec phone back in 2007 and came to dominate the smart phone market (in profit they only thing that matters), the tablet market where MS failed repeatedly, not to mention it was able to port the base OS to everything from Watches and TV set top boxes - all things that Microsoft trie…
Apparently people keep forgetting that laptops and 2-1 hybrids are desktops as well. Microsoft is doing pretty well there, to the point that in many shopping mall shops in Europe, Android tablets have been slowly being replaced by hybrid laptops running Windows 10.
https://www.zdnet.com/article/surface-by-the-numbers-how-mic...
Apple sells about 20 million Macs a year and even that pales in comparison to mobile sells.
The total sales of computers is estimated to be around 63 million last quarter according to Gartner. Compared to 310 million cell phones (https://www.androidcentral.com/phone-sales-continue-decline-...)