Earlier quoted context omitted.
Not taking sides, but your example is a https://en.wikipedia.org/wiki/Straw_man fallacy.
It's not. He's directly refuting the claim made in the title of the blog post. That is: Most startup theory is ex-post, therefore bs. In the title, the author is seemingly making the claim that all ex-post startup advice is BS. The commenter is debunking that claim by providing sound ex-post advice.
This common-sense interpretation of BS agrees with epistemologists’ definitions of “knowledge”—they invariably define it in such a way that a belief must not only be true, but also true for the right kinds of reasons, to count as knowledge (though there is a lot of disagreement about what those right sorts of reasons are). See for instance the “justified true belief” definition and its critics: https://plato.stanford.edu/entries/knowledge-analysis/