Earlier quoted context omitted.
The % deal they are offering is a good start but I'm not sure buying exclusivity of game releases is good for "fairness in the gaming industry."
I agree with their stance that exclusives are the only way to break the hold Steam has on the market.
It's not a good approach to competition though, and only hurts users instead of motivating innovation. I agree that Steam could use some competition, but Epic isn't actually competing with them, they're just forcibly buying their way into the market.